Frost Radar™: Infrastructure- and Platform-as-a-Service Providers in Latin America, 2025
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
19-Sep-2025
Global
Frost Radar
KBB1-01-00-00-00
IT_2025_33887
The infrastructure-as-a-service (IaaS) and platform-as-a-service (PaaS) market continues to grow at a fast pace in Latin America. Digitalization of economies, as seen worldwide, depends on cloud infrastructure and platforms. Their role is to accelerate modernization, enabling the migration of applications and data to the cloud and powering new waves of innovation in artificial intelligence and machine learning.
Latin America recently became a growth hotspot for IaaS and PaaS providers. These companies are committing more money and other resources to the region, resulting in growth rates that are outpacing global averages.
Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked across 10 Growth and Innovation criteria to reveal their position on the Frost Radar™. The publication presents competitive profiles of each company on the Frost Radar™ considering their strengths and the opportunities that best fit those strengths.
Author: Ignacio Perrone
Strategic Imperative and Growth Environment
Strategic Imperative
- Public cloud infrastructure-as-a-service (IaaS) and platform-as-a-service (PaaS) adoption continues to grow steadily on a global scale, and Latin America is no exception. Organizations across the region are increasingly drawn to the public cloud’s cost efficiency, scalability, and ability to support flexible, remote-friendly operations. According to the latest Frost Radar™: Infrastructure- and Platform-as-a-Service Providers in Latin America, 2025 survey (fieldwork in September-October 2024, with 163 respondents), 78% of IT leaders in Latin America believe that the cloud is necessary for a successful competitive business. It is widely recognized that public cloud is a sustainable and agile solution for data management and application development.
- Despite this momentum, significant barriers remain. Security concerns persist as the primary obstacle to broader adoption, particularly in sectors with stringent regulatory requirements. Many organizations also struggle to keep pace with the rapid evolution of cloud technologies while attempting to manage and optimize their cloud environments effectively. These challenges are compounded by a shortage of internal expertise, which limits the ability to fully leverage public cloud capabilities.
- In response, enterprises are turning to hosted private cloud solutions and hybrid cloud architectures. These models offer a balance between control and flexibility, allowing organizations to maintain tighter security over sensitive workloads while still benefiting from the scalability of public cloud services. The same Frost & Sullivan survey found that 61% of respondents are using hosted private cloud solutions, marking a 21-percentage-point increase from the previous year. This sharp rise underscores a preference for managed, secure, and customizable infrastructure—particularly in industries in which compliance and data sovereignty are critical.
- Whether public, private, or hybrid, what is clear is that Latin American companies are moving decisively away from on-premises infrastructure.
Strategic Imperative (continued)
- Public multicloud environments are also growing in adoption, but they still trail hybrid cloud models. While some of this may be due to regulatory considerations in sectors such as government and healthcare, a larger factor appears to be enterprise comfort with a particular vendor. Rather than splitting workloads across multiple vendors, they tend to consolidate operations with a single trusted partner to reduce complexity and streamline management.
- To accelerate public cloud adoption, providers must work to shift stakeholder perceptions about workload placement and demonstrate the operational value of a more diversified multicloud approach — especially given that 62% of respondents to the Frost & Sullivan survey still reserve public cloud primarily for less sensitive operations.
- To drive public cloud expansion while simultaneously supporting private and hybrid environments, hyperscalers must approach the Latin American market strategically. This means understanding not only enterprises’ needs and demands but also their challenges and concerns. Frost & Sullivan defines this approach through a five-fold strategy:
- Security as the Central Pillar: Security is one of the main concerns for firms worldwide when adopting cloud services. Being able to provide robust and proactive security features must be at the forefront of every cloud provider's regional strategy. This entails delivering a comprehensive suite of value-added services, such as anti-DDoS, threat detection and monitoring, and vulnerability scanning, all managed by a comprehensive platform that enables effective data governance, modularity, and flexibility in hybrid and multicloud environments. While these factors are globally relevant, the regional challenge lies in delivering them cost effectively, because comprehensive security offerings often involve multiple subscription-based fixed costs.
Strategic Imperative and Growth Environment
- Latin America’s economic performance has remained relatively stable but appears to be facing challenges in 2025. While average regional real GDP growth is projected to rise from 2.2% in 2024 to 2.5% in 2025, cloud market hubs are showing signs of slowing momentum. Brazil and Chile, in particular, are forecasted to see a decline in growth—by 1.4 and 0.6 percentage points, respectively—bringing both economies to around 2% growth, according to International Monetary Fund projections.
- Meanwhile, economic disruption is surging as recent US trade policy announcements include high tariffs on the region, with 50% on Brazilian imports and 30% on Mexican imports. Even though most Latin American countries' main trading partner is China (according to a 2024 World Trade Organization report) and exceptions to key imports might soften the blow, US tariffs are likely to strain regional economies through direct effects (such as reduced demand) and indirect (including the risk of a broader global slowdown). Mexico stands to be the most affected by the new trade policies, with projected real GDP growth falling from 1.5% in 2024 to -0.3% in 2025.
- Despite historically trailing other regions in cloud infrastructure and service maturity, Latin America is now undergoing steady, meaningful growth. Although it still accounts for a modest share of the global market, the region’s accelerating expansion underscores rising demand, with cloud providers stepping in to meet it.
- According to Frost & Sullivan estimates, Latin America accounts for 4.5% of the global IaaS-PaaS market. Regional industry revenue is projected to grow 15% in 2025, reaching an estimated $14 billion, and show a compound annual growth rate (CAGR) of 22.4% from 2024 to 2031. In contrast, the global IaaS-PaaS market is expected to grow 13.2% in 2025, with a 2024–2031 CAGR of 21.2%.
Best Practices
| Practice | Description |
|---|---|
| Continuous Innovation | Regularly update and enhance services to meet evolving customer needs. |
| Customer-Centric Approach | Focus on customer feedback to drive service improvements. |
| Scalability | Ensure infrastructure can grow with user demand. |
| Security Enhancements | Implement advanced security protocols to protect data and services. |
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Best Practices
Growth Opportunities
Significance of Being on the Frost Radar™
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Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform
Growth Index
Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.
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Market Share (previous 3 years)
This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years. -
Revenue Growth (previous 3 years)
This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™. -
Growth Pipeline
This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities. -
Vision and Strategy
This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision? -
Sales and Marketing
This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.
Innovation Index
Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.
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INNOVATION SCALABILITY
This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals. -
RESEARCH AND DEVELOPMENT
This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline. -
PRODUCT PORTFOLIO
This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue. -
MEGATRENDS LEVERAGE
This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline. -
CUSTOMER ALIGNMENT
This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.
Significance of Being on the Frost Radar™
Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.
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GROWTH POTENTIAL
Your organization has significant future growth potential, which makes it a Company to Action. -
BEST PRACTICES
Your organization is well positioned to shape Growth Pipeline™ best practices in your industry. -
COMPETITIVE INTENSITY
Your organization is one of the key drivers of competitive intensity in the growth environment. -
CUSTOMER VALUE
Your organization has demonstrated the ability to significantly enhance its customer value proposition. -
PARTNER POTENTIAL
Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.
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Latin America recently became a growth hotspot for IaaS and PaaS providers. These companies are committing more money and other resources to the region, resulting in growth rates that are outpacing global averages.
Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked across 10 Growth and Innovation criteria to reveal their position on the Frost Radar™. The publication presents competitive profiles of each company on the Frost Radar™ considering their strengths and the opportunities that best fit those strengths.
Author: Ignacio Perrone
| Deliverable Type | Frost Radar |
|---|---|
| Industries | Information Technology |
| No Index | No |
| Is Prebook | No |
| Keyword 1 | Latin America IaaS market report |
| Keyword 2 | PaaS providers growth forecast |
| Keyword 3 | cloud infrastructure trends 2025 |
| Podcast | No |
| Predecessor | KAB9-01-00-00-00 |
| WIP Number | KBB1-01-00-00-00 |