Global Automotive Industry Outlook, 2020
Global Automotive Industry Outlook, 2020
COVID-19 Pandemic to Negatively Impact Light Vehicle Sales to the Tune of Over 14% YoY
23-Jun-2020
North America
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Description
The novel coronavirus driven pandemic has adversely affected a wide array of industries. The automotive industry is not immune to the disruptions caused by the virus either. The months of March and April have seen lockdowns of cities across the globe, and the sales of automobiles have plummeted as a result. Light vehicle (LV) sales in China, the United States, the United Kingdom, Spain, Germany, France, and Italy have been hit hardest by the COVID-19 outbreak in the first quarter of 2020. A mild recovery is likely in the second half of the year as the pandemic tides over. Overall, a decline in sales of more than 14% is anticipated in 2020.
Automotive companies are expected to focus more on preserving their capital in the short term, developing a more robust online retailing strategy, and incorporating a wide range of Health Wellness and Wellbeing (HWW) features in their vehicles.
Key Trends
Autonomous Shared Transportation - Automotive manufacturers, mobility service providers, and autonomous technology companies are working on multiple collaborations with the aim to succeed in autonomous shared transportation.
Vehicle Subscription Services by OEMs will rise - OEMs are offering vehicle subscriptions which provide greater flexibility to customers and reduce ownership liability.
Rise of Super Apps - Grab, Uber, and Didi are gradually shifting from being just ride hailing firms to being true on-route mobility services providers.
In-Vehicle Payment (IVP) Make Their Way into Cars - Having made eCommerce retail payments frictionless, eWallets and card-on-file payments will make their way into in-vehicle eCommerce.
Dedicated Architecture Strategy for Autonomous Platforms - In 2020, OEMs will shift their platform strategy to a four-layered platform approach as the industry progresses towards CASE mobility.
Embedded Telematics Becomes a Data Monetisation Tool - By 2020, about 70% to 75% of major automakers in the EU will have embedded telematics platforms and market participants in North America will advance their services for ensuring greater customer retention.
Cloud Kitchens will Drive Online Food Delivery - Third-party and online food delivery companies are looking at cloud kitchens as a sustainable and saleable alternative business model to drive growth.
Key Issues Addressed
- What were the disruptive trends which influenced the automotive industry in 2019?
- What are the key technology trends which will have an impact on the industry in 2020?
- What will be the impact of COVID-19 pandemic on automotive sales globally and automaker strategies in the short and medium terms?
- What are the latest trends in the EV space?
- How will the COVID-19 pandemic affect the shared mobility market?
Author: Joe Praveen Vijayakumar
RESEARCH: INFOGRAPHIC
This infographic presents a brief overview of the research, and highlights the key topics discussed in it.Click image to view it in full size

Table of Contents
Highlights of 2019
Predictions for 2020
Research Scope—Light Vehicle Sales
Vehicle Segmentation
Global LV Sales by Region in 2019 and 2020—Snapshot
Winners of 2019
Global LV Sales of Top 20 OEM Groups
Global LV Sales of Top 25 Automotive Markets
LV Sales of Key Chinese OEM Groups Globally
Top 5 Markets by Sales Volume in 2019
Key Regional Markets—United States
Key Regional Markets—Canada and Mexico
Key Regional Markets—Brazil and Russia
Key Regional Markets—India and China
Premium & Super Premium Vs Non-Premium LV Sales
Global LV Sales of Top 10 Premium & Super Premium Vehicle OEMs, 2018 and 2019
Key Regional Markets—Europe (G5 Vs E5)
Key Regional Markets—Emerging Economies
Top Trends for the Automotive Industry in 2020
Trend 1— Partnerships Drive Autonomous Shuttle and Robotaxi Pilots
Trend 2—Rise in Vehicle Subscription Services by OEMs
Trend 3—Rise of Super Apps: Grab Use Case
Trend 4—Concerted Push towards Electric Shared Mobility
Trend 5—In-Vehicle Payment (IVP) Makes Its Way Into Cars
Trend 6—Growth in Uberisation of Aftermarket Vehicle Services
Trend 7—Digital Business Models Will Impact Aftermarket Retail
Trend 8—Dedicated Architecture Strategy for Autonomous Platforms
Trend 9—Emergence of Tele-operation in Autonomous Driving
Trend 10—The Digitalisation Revolution: VW Use Case
Trend 11—Embedded Telematics Becomes a Data Monetisation Tool
Trend 12—Sensor Data Fusion Catalysing L3 Adoption
Trend 13—2020 will Bring Clarity to Britain’s Automotive Industry
Trend 14—Online Vehicle Sales To Surge
Trend 15—Cloud Kitchens will Drive Online Food Delivery
ASEAN—Key Highlights of 2019
Country Analysis—Indonesia
Country Analysis—Thailand
Country Analysis—Malaysia
Predictions for 2020
LATAM—Key Highlights of 2019
LATAM LV Market by Country—Regional Snapshot
Key LATAM Transformative Factors for 2020
LATAM LV Market—Snapshot of the Decade
LATAM LV Market by Country—Compared
Unit Vehicle Sales Forecast by Powertrain Mix by Country
Rising Penetration of Chinese OEMs in LATAM
Impact of New Regulations on Automotive Features
Connectivity Features & Services
Factors Impacting the LATAM Electromobility Market
LATAM Electromobility Market Trends Analysed
Predictions for 2020
Key Findings—2019 Highlights
Sizing the Potential Uptake of New Mobility Services
Impact of COVID-19 on Key Shared Mobility Markets
Evolution from Single Shared Mobility Apps to Mega Apps
MaaS, the backbone of Urban Mobility
Autonomous Mobility inching towards Commercialisation
Cloud Kitchens will Drive Online Food Delivery
Key Findings—2020 Outlook
Highlights of 2019
Global Powertrain Mix—Sales Snapshot
Mild Hybrid Vehicles—MHEV 48V Sales Surge in 2019
Diesel Engines—Impact Factors and Outlook
EU—Change in New Passenger Car Registrations (2019)
China—Sales Forecast by Powertrain
Predictions for 2020
Predictions for 2020 (continued)
Highlights of 2019
Highlights of 2019 (continued)
Historic EV Sales
Global EV Market—2019
Global EV Sales—By Month
Top 10 OEMs
Top 10 Models—BEVs and PHEVs
Impact of COVID-19 on Global EV Sales in 2020
Impact of COVID-19 on Regional EV Sales
Predictions for 2020
Highlights of Autonomous Driving 2019
Future Autonomous Vehicle Platforms
Cloud Storage and Computation
Convergence towards CASE
Predictions of Autonomous Driving 2020
2019 Highlights—Predictions versus Actuals
Digital Assistants—Overview
Segmentation of Automotive Marketplace of the Future
IOTisation of the Connected Car
Automotive IoT Platform Capabilities
Data Monetisation—Key Use Cases
Top Predictions for 2020
2019 in Numbers—Key Highlights
2019 in Trends—Key Highlights
New Points of Sale Emerging
ADAS Vehicles Enabling New Demand/Capabilities
Emerging eMobility Opportunities
2020 in Numbers—Key Predictions
2020 in Trends—Key Predictions
Growth Opportunities
Strategic Imperatives for Success and Growth
Conclusions and Outlook
Legal Disclaimer
Market Engineering Methodology
List of Exhibits
List of Exhibits (continued)
List of Exhibits (continued)
List of Exhibits (continued)
List of Exhibits (continued)
Related Research
Popular Topics
Key Issues Addressed
- What were the disruptive trends which influenced the automotive industry in 2019?
- What are the key technology trends which will have an impact on the industry in 2020?
- What will be the impact of COVID-19 pandemic on automotive sales globally and automaker strategies in the short and medium terms?
- What are the latest trends in the EV space?
- How will the COVID-19 pandemic affect the shared mobility market?
Author: Joe Praveen Vijayakumar
No Index | No |
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Podcast | No |
Author | Joe Praveen Vijayakumar |
Industries | Automotive |
WIP Number | K4BC-01-00-00-00 |
Is Prebook | No |
GPS Codes | 9673-A6,9800-A6,9807-A6,9813-A6,9801-A6,9A70-A6,9882-A6,9965-A6,9A57-A6,9AF6-A6,9B07-C1 |