1. 10 Feb 2025  |  Global  |  Customer Research

    Evaluating the Perceptions and Use of Immersive Technologies and the Metaverse

    Highlights from the 2024 Frost & Sullivan Global IT Decision-Makers Survey

    Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of technologies, such as immersive services, the metaverse, the internet of things, artificial intelligence, and the cloud. This report leverages the information collected in Frost & Sullivan’s 2024 IT Decision-Makers Survey to analyze the percep.....

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  2. 03 Feb 2025  |  Global  |  Customer Research

    Voice of Consumer - Buyer Profiles of Electric Two-wheelers in India

    India’s Electric Two-wheeler Adoption is Growing due to the Country's Push for Sustainability, Cost Savings, and Pollution Reduction

    India's E2W market is expanding quickly due to rising petrol prices, government incentives, and growing environmental concerns. To effectively target customers and meet their needs, OEMs and marketers should understand the buyer profiles of electric two-wheelers. This study examines the Voice of the Consumer by looking at the traits, inclinations, ...

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  3. 29 Jan 2025  |  South Asia, Middle East & North Africa  |  Customer Research

    Voice of Consumer: Buyer Profiles of Petrol - powered Two-wheelers in India

    Consumer Demand for Urban Mobility Solutions, Affordability, and Reliability are Driving Growth

    There is a growing demand for petrol-powered two-wheelers (P2Ws) in India to fulfill urban mobility and commuting needs. To effectively address consumer requirements and expectations, it is essential to have a clear understanding of buyer profiles and preferences regarding these vehicles. This Frost & Sullivan report aims to capture the voice of th...

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  4. 29 Jan 2025  |  Global  |  Customer Research

    The State of the Cloud, 2024

    Businesses are Leveraging AI and Cloud for Continued Success

    According to business respondents to the 2024 Frost & Sullivan Global Cloud User Survey, artificial intelligence (AI) has now surpassed cloud as the most important aspect of digital transformation. As such, companies continue to build hybrid, multicloud environments to support AI deployments that meet business goals, such as revenue growth, improve...

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  5. 16 Jan 2025  |  Global  |  Customer Research

    Voice of Customer: Willingness and Desirability for Commercial Vehicle Tires in India

    Fleet Operators Seek Comprehensive One-stop Tire Maintenance Solutions

    In India, commercial vehicle tire maintenance is highly fragmented, with fleet operators largely relying on basic services, such as tire pressure checks, puncture repairs, and tread depth inspections. These services are typically provided by local retailers, roadside garages, and independent workshops, but more advanced services, including wheel al...

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  6. 13 Jan 2025  |  North America  |  Customer Research

    Voice of Consumer: Pickup Vehicle Buyer Profiles in North America

    OEMs and Ecosystem Players Should Prioritize Investments in Digital Marketing Channels Over the Short to Medium Term

    The report evaluates the growth potential of the pickup truck sector in North America (the United States and Canada), focusing on key demographics, consumer lifestyles and interests, consumer attitudes and adoption, and marketing channels. It analyzes the potential target audience, providing an overview of their behavioral patterns. The assessmen...

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  7. 30 Dec 2024  |  Global  |  Customer Research

    CX Growth Opportunities in the Manufacturing Industry 2024 to 2025

    Customer Perspectives

    Contact centers play a crucial role in the manufacturing sector, serving as the primary interface between the manufacturer and its customers. Manufacturers investing in their contact centers can enhance customer experience, build long-term customer relationships, and gain a competitive advantage. Contact centers play a crucial role in the manufact...

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  8. 09 Dec 2024  |  Global  |  Customer Research

    CX Growth Opportunities in the Banking, Financial, and Insurance (BFSI) Industry 2024 to 2025

    Customer Perspectives

    The BFSI sector is in a disruptive state as customer needs and technologies rapidly evolve. Uncertain economic conditions make financial decisions more volatile. According the Frost & Sullivan’s Global 360o Research Team, “Global headline inflation will fall from 6.9% in 2023 to 5.8% in 2024, while core inflation will persist. Advanced economie...

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  9. 19 Nov 2024  |  Global  |  Customer Research

    CX Growth Opportunities in the Energy Industry 2024 to 2025

    Customer Perspectives

    The primary goals of this study are to determine implementation plans of interaction channels, applications, and solutions in the contact center environment across industries and to understand purchase trends. It also investigates the factors that influence product selection. Decision-makers and purchase decision influencers of contact centers wer...

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  10. 14 Nov 2024  |  Global  |  Customer Research

    Leveraging Advanced Communications and Collaboration Solutions to Empower Frontline Workers, 2024

    Often Overlooked, Frontline Workers are an Increasingly Important Part of IT Decision Makers’ Plans

    Frontline workers play a vital role in the success of numerous organizations, forming the backbone of their operations. However, there is a growing disconnect between frontline employees and their colleagues, partly due to the absence of adequate communication and collaboration solutions. While decisions regarding work locations are increasingly d...

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