USD
GBP 
CNY 
EUR 
INR 
JPY 
MYR 
ZAR 
KRW 
THB 
Premium OEMs Prefer a Unique Brand Identity and Offer Adaptive Lighting, Mass-market OEMs Prioritize Cost-Effective Advanced Features, and Suppliers Forge Tech Partnerships
26-Sep-2023
North America
Market Research
PF39-01-00-00-00
AU_2023_189
This Frost & Sullivan research service provides a thorough look into the strategies embraced by OEMs and suppliers in the European and North American automotive exterior lighting sector. It encompasses an in-depth exploration of diverse technologies, prevailing market trends, noteworthy mergers and acquisitions, and safety considerations. Over time, the role of automotive exterior lighting has evolved beyond aesthetics, assuming a pivotal role in safety and harmonizing with the overarching currents of energy efficiency and sustainability.
This study highlights cutting-edge solutions such as LED, laser, and OLED technology, navigating the current market landscape while aligning with customer preferences. Matrix LEDs, digital lighting, OLED tail lamps, and laser headlights propel the evolution of exterior lighting into a new era defined by excellence.
The nucleus of this study lies in illuminating the strategies pursued by both OEMs and suppliers concerning distinct lighting technologies and their applications tailored to specific requisites. It provides an encompassing view of the supplier portfolio, casting light on their ongoing endeavors and future trajectories, all within the context of market trends, projections, technological strides, and consumer inclinations.
This comprehensive study presents novel perspectives and pathways for industry stakeholders to navigate within the market, pinpointing a spectrum of growth opportunities. This approach takes into consideration all relevant factors, fostering a deeper understanding of how various players within the industry can capitalize on the dynamic landscape and tap into promising prospects.
Key Issues Addressed
- What are the key drivers and restraints for the exterior lighting market?
- How will the exterior lighting market grow? Who are the key OEMs responding to the trend?
- What strategies do OEMs and suppliers employ to deploy exterior lighting products in North America and Europe?
- What growth opportunities does the exterior lighting market present in North America and Europe until 2030?
Why Is It Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on Exterior Lighting
Growth Opportunities Fuel the Growth Pipeline Engine™
Scope of Analysis
Competitors Landscape
Growth Drivers
Growth Restraints
Advanced and Future Lighting Technologies
Overview of ADB Functions
Overview of ADB Functions (continued)
ADB and ADAS Integration
BMW Group
BMW Group: Case Study
Daimler Group
Daimler Group: Case Study
Ford Motor Company
Ford Motor Company: Case Study
Geely Group
Geely Group: Case Study
Hyundai Group
Hyundai Group: Case Study
Renault-Nissan-Mitsubishi (the RNC Alliance)
Renault-Nissan-Mitsubishi:
Stellantis
Stellantis: Case Study
Toyota Motors
Toyota Motors: Case Study
Volkswagen Group
Volkswagen Group: Case Study
General Motors
Tata Motors
Tesla Motors
Tesla Motors: Case Study
Nio
OEM Snapshot for Front Advanced Lighting Technologies’ Potential
OEM Snapshot for Rear Advanced Lighting Technologies’ Potential
Valeo
Marelli
Hella
Plastic Omnium
ZKW
Koito
Stanley Electric
Magna
Exterior Lighting Supplier Portfolio Snapshot
Growth Opportunity 1: Leveraging Advanced Lighting Solutions to Create Diverse Product Offerings
Growth Opportunity 1: Leveraging Advanced Lighting Solutions to Create Diverse Product Offerings (continued)
List of Exhibits
List of Exhibits (continued)
List of Exhibits (continued)
Legal Disclaimer
List of Figures
- Exterior Lighting: Growth Drivers, Europe and North America, 2023–2030
- Exterior Lighting: Growth Restraint, North America and Europe, 2023–2030
- Lighting Strategy – BMW Group, North America and Europe, 2022
- Key Statistics – BMW Group, North America and Europe, 2022
- Adaptive Front Lighting Penetration – BMW Group, North America and Europe, 2022 and 2030
- Lighting Strategy – Daimler Group, North America and Europe, 2022
- Key Statistics – Daimler Group, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Daimler Group, North America and Europe, 2022 and 2030
- Lighting Strategy – Ford Motor Company, North America and Europe, 2022
- Key Statistics – Ford Motor Company, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Ford Motor Company, North America and Europe, 2022 and 2030
- Lighting Strategy – Geely Group, North America and Europe, 2022
- Key Statistics – Geely Group, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Geely Group, North America and Europe, 2022 and 2030
- Lighting Strategy – Hyundai Group, North America and Europe, 2022
- Key Statistics – Hyundai Group, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Hyundai Group, North America and Europe, 2022 and 2030
- Lighting Strategy – Renault-Nissan-Mitsubishi, North America and Europe, 2022
- Key Statistics – Renault-Nissan-Mitsubishi, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Renault-Nissan-Mitsubishi, North America and Europe, 2022 and 2030
- Lighting Strategy – Stellantis, North America and Europe, 2022
- Key Statistics – Stellantis, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Stellantis, North America and Europe, 2022 and 2030
- Lighting Strategy – Toyota Motors, North America and Europe, 2022
- Key Statistics – Toyota Motors, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Toyota Motors, North America and Europe, 2022 and 2030
- Lighting Strategy – Volkswagen Group, North America and Europe, 2022
- Key Statistics – Volkswagen Group, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Volkswagen Group, North America and Europe, 2022 and 2030
- Lighting Strategy – General Motors, North America and Europe, 2022
- Key Statistics – General Motors, North America and Europe, 2022
- Adaptive Front Lighting Penetration – General Motors, North America and Europe, 2022 and 2030
- Lighting Strategy – Tata Motors, North America and Europe, 2022
- Key Statistics – Tata Motors, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Tata Motors, North America and Europe, 2022 and 2030
- Lighting Strategy – Tesla, North America and Europe, 2022
- Key Statistics – Tesla, North America and Europe, 2022
- Adaptive Front Lighting Penetration – Tesla, North America and Europe, 2022 and 2030
- Lighting Strategy –Nio, North America and Europe, 2022
- Key Statistics – Nio, North America and Europe, 2022
- The Exterior Lighting Systems Market: Front Advanced Technologies Potential, North America and Europe, 2022–2030
- The Exterior Lighting Systems Market: Rear Advanced Technologies Potential, North America and Europe, 2022–2030
- Key Points – Valeo, North America and Europe, 2022
- Key Points – Marelli, North America and Europe, 2022
- Key Points – Hella, North America and Europe, 2022
- Key Points – Plastic Omnium, North America and Europe, 2022
- Key Points – ZKW, North America and Europe, 2022
- Key Points – Koito Manufacturing, North America and Europe, 2022
- Key Points – Stanley Electric, North America and Europe, 2022
- Key Points – Magna, North America and Europe, 2022
- Exterior Lighting Supplier Portfolio Snapshot, North America and Europe, 2022
Speak directly with our analytics experts for tailored recommendations.
Recent related Automotive research
06 Oct 2026 | Asia Pacific | Market Research
Aftermarket Replacement Turbochargers in Medium- Duty and Heavy-Duty Commercial Vehicles, China, 2026–2032
China's medium- and heavy-duty truck turbocharger aftermarket is entering a mature yet resilient phase, supported by a vehicle parc exceeding 10 million units and sustained replacement demand despite increasing battery electric vehicle (BEV) sales. While turbocharger penetration is nearing saturatio...
25 Sep 2026 | Global | Technology Research
Growth Opportunities in Next-Gen Wireless EV charging, Automotive Grade IoT module, Autonomous driving, E-bike Platform, UAVs, and 4D Radars
The Mobility Technology Opportunity Engine (TOE) covers innovations pertaining to EV charging, Automotive Grade IoT module, Autonomous driving, E-bike Platform, UAVs, and 4D Radars.The purpose of the Mobility Technology TOE is to raise awareness of global technology innovations in self-propelled gro...
22 Sep 2026 | Global | Market Research
Growth Opportunities in the Global EV Power Electronics Market, 2025–2032
The rapid push toward e-mobility is accelerating adoption of advanced power electronics by major OEMs. Power electronics underpin electric vehicle reliability, efficiency, and performance. Core systems, including traction inverters, onboard chargers, and DC-DC converters, are gaining strategic impor...
16 Sep 2026 | North America | Customer Research
US Automotive Technicians’ Choice Survey, 2025
The 2025 US Automotive Technicians’ Choice study is an insightful voice-of-customer survey that highlights the tool preferences of automotive aftermarket service technicians. The survey of 400 automotive technicians across the United States used a combination of computer-assisted telephone and compu...
10 Sep 2026 | Global | Market Research
Global Robobus Market, 2026–2032
The global robobus market is at an inflection point. Large autonomous buses are no longer a concept—they are running as paid public services in China, South Korea, Norway, Switzerland, Finland, and the Netherlands. Europe is in its first wave of real deployment, with active L4 commercial service acr...
Purchase includes:
- Report download
- Growth Dialog™ with our experts
Growth Dialog™
A tailored session with you where we identify the:- Strategic Imperatives
- Growth Opportunities
- Best Practices
- Companies to Action
Impacting your company's future growth potential.
Key Issues Addressed
- What are the key drivers and restraints for the exterior lighting market?
- How will the exterior lighting market grow? Who are the key OEMs responding to the trend?
- What strategies do OEMs and suppliers employ to deploy exterior lighting products in North America and Europe?
- What growth opportunities does the exterior lighting market present in North America and Europe until 2030?
| Deliverable Type | Market Research |
|---|---|
| Author | parduman satpal |
| Industries | Automotive |
| No Index | No |
| Is Prebook | No |
| Keyword 1 | Exterior Lighting Strategies |
| Keyword 2 | Oem And Tier Supplier Innovations |
| Keyword 3 | Automotive Lighting Market Outlook |
| List of Charts and Figures | Exterior Lighting: Growth Drivers, Europe and North America, 2023–2030~ Exterior Lighting: Growth Restraint, North America and Europe, 2023–2030~ Lighting Strategy – BMW Group, North America and Europe, 2022~ Key Statistics – BMW Group, North America and Europe, 2022~ Adaptive Front Lighting Penetration – BMW Group, North America and Europe, 2022 and 2030~ Lighting Strategy – Daimler Group, North America and Europe, 2022~ Key Statistics – Daimler Group, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Daimler Group, North America and Europe, 2022 and 2030~ Lighting Strategy – Ford Motor Company, North America and Europe, 2022~ Key Statistics – Ford Motor Company, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Ford Motor Company, North America and Europe, 2022 and 2030~ Lighting Strategy – Geely Group, North America and Europe, 2022~ Key Statistics – Geely Group, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Geely Group, North America and Europe, 2022 and 2030~ Lighting Strategy – Hyundai Group, North America and Europe, 2022~ Key Statistics – Hyundai Group, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Hyundai Group, North America and Europe, 2022 and 2030~ Lighting Strategy – Renault-Nissan-Mitsubishi, North America and Europe, 2022~ Key Statistics – Renault-Nissan-Mitsubishi, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Renault-Nissan-Mitsubishi, North America and Europe, 2022 and 2030~ Lighting Strategy – Stellantis, North America and Europe, 2022~ Key Statistics – Stellantis, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Stellantis, North America and Europe, 2022 and 2030~ Lighting Strategy – Toyota Motors, North America and Europe, 2022~ Key Statistics – Toyota Motors, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Toyota Motors, North America and Europe, 2022 and 2030~ Lighting Strategy – Volkswagen Group, North America and Europe, 2022~ Key Statistics – Volkswagen Group, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Volkswagen Group, North America and Europe, 2022 and 2030~ Lighting Strategy – General Motors, North America and Europe, 2022~ Key Statistics – General Motors, North America and Europe, 2022~ Adaptive Front Lighting Penetration – General Motors, North America and Europe, 2022 and 2030~ Lighting Strategy – Tata Motors, North America and Europe, 2022~ Key Statistics – Tata Motors, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Tata Motors, North America and Europe, 2022 and 2030~ Lighting Strategy – Tesla, North America and Europe, 2022~ Key Statistics – Tesla, North America and Europe, 2022~ Adaptive Front Lighting Penetration – Tesla, North America and Europe, 2022 and 2030~ Lighting Strategy –Nio, North America and Europe, 2022~ Key Statistics – Nio, North America and Europe, 2022~ The Exterior Lighting Systems Market: Front Advanced Technologies Potential, North America and Europe, 2022–2030~ The Exterior Lighting Systems Market: Rear Advanced Technologies Potential, North America and Europe, 2022–2030~ Key Points – Valeo, North America and Europe, 2022~ Key Points – Marelli, North America and Europe, 2022~ Key Points – Hella, North America and Europe, 2022~ Key Points – Plastic Omnium, North America and Europe, 2022~ Key Points – ZKW, North America and Europe, 2022~ Key Points – Koito Manufacturing, North America and Europe, 2022~ Key Points – Stanley Electric, North America and Europe, 2022~ Key Points – Magna, North America and Europe, 2022~ Exterior Lighting Supplier Portfolio Snapshot, North America and Europe, 2022~ |
| Podcast | No |
| WIP Number | PF39-01-00-00-00 |
North American and European OEM and Tier Supplier Exterior Lighting Strategies
$4,950.00
Special Price $3,712.50 save 25 %