OTT Service Providers Have Yet to Figure Out How to Achieve Service and Monetization Parity Across Traditional and Online Broadcasts

OTT Service Providers Have Yet to Figure Out How to Achieve Service and Monetization Parity Across Traditional and Online Broadcasts

No OTT Services Achieving Service and Monetization Parity on Traditional and Online Broadcasts

RELEASE DATE
03-Feb-2020
REGION
North America
Deliverable Type
Market Research
Research Code: 9849-00-98-00-00
SKU: IT04041-GL-MR_24087
AvailableYesPDF Download

$1,500.00

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SKU
IT04041-GL-MR_24087

OTT Service Providers Have Yet to Figure Out How to Achieve Service and Monetization Parity Across Traditional and Online Broadcasts
Published on: 03-Feb-2020 | SKU: IT04041-GL-MR_24087

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Content services are most beloved when they offer delightful, consistent, cross-device OTT experiences, which are at par with conventional live, linear managed experiences. While Tier-1 services such as Comcast and others are coming closer to this idea in the US, the overall problem is far from solved. Even a decade after Netflix and Hulu first began to stream content, no one has fully figured out how to achieve service and monetization parity across traditional and online broadcasts.

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Content services are most beloved when they offer delightful, consistent, cross-device OTT experiences, which are at par with conventional live, linear managed experiences. While Tier-1 services such as Comcast and others are coming closer to this idea in the US, the overall problem is far from solved. Even a decade after Netflix and Hulu first began to stream content, no one has fully figured out how to achieve service and monetization parity across traditional and online broadcasts.
More Information
Deliverable Type Market Research
No Index No
Podcast No
Author Dan Rayburn
Industries Information Technology
WIP Number 9849-00-98-00-00
Is Prebook No
GPS Codes 9523-D1,9705-C1,9A3C-D1,9A3D-D1,9849-70