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Videoconferencing Solutions that Enhance End-user Experience will Help Vendors Rise Above the Competitive Intensity of this Mature Market
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This research study analyzes the current and future trends of the Asia-Pacific enterprise videoconferencing endpoints and infrastructure market, service providers' performance, and market share. Despite difficult economic conditions, growing enterprise requirements create opportunities in the Asia-Pacific. The forecast period for this research service is from 2020 to 2026, and the base year is 2019.In 2019, the revenue of the total enterprise videoconferencing endpoints and infrastructure market declined by 5.7% due to regional economic uncertainty and repeated postponements of the project deployments. As the COVID-19 pandemic continues to hamper economic activities and businesses and industries at every level, short-term investment in videoconferencing is likely to be conservative.The demand for videoconferencing solutions first soared during the 2003 SARS crisis when videoconferencing device manufacturers introduced integrated voice, chat, and content sharing, which both governments and enterprises were quick to adopt. Traditional, hardware-based videoconferencing solutions were deployed on dedicated networks but with a limited range because of the high costs of investment. In the 2010s, videoconferencing transformed from being a hardware-based solution to being a cloud-based solution and expanded from the public sector to the private sectors.In the 2020s, the impact of the COVID-19 crisis will change how organizations view remote work and learning.Businesses and educational institutions rapidly responded to the COVID-19 outbreak by implementing travel restrictions and home-based learning policies. Various industries in Asia-Pacific have been ‘forced’ into a mass experiment of remote working and learning, especially those in South Korea and Japan.Video collaboration device vendors such as Huawei and Kedacom are seeing a spike in demand. Meeting room devices that pair with leading cloud services deliver a better experience and have the highest growth potential.Teamwork platforms, such as Cisco Webex Teams and Microsoft Teams, have gained significant traction in Asia-Pacific, intensifying the competition and increasing integration opportunities. In China, Tencent, Alibaba, ByteDance, Baidu, and Huawei are beefing up their collaboration platform service to serve the global market. In addition to offering peer-to-peer video, these platforms are adding native multiparty voice and videoconferencing capabilities.As remote working requirements grow, videoconferencing will see higher adoption in personal/smaller group meeting environments, such as huddle rooms, open spaces, desktops, and mobile devices.Frost & Sullivan expects to see participants grow strong in specific use cases and emerge from this crowded market. Post-pandemic market success pivots on user experience. Vendors that focus on providing tools that surpass user expectations and accelerate digital transformation will be the winners.Author: Youngso Lee
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