Strategic Analysis of the Turkish Fleet and Leasing Market

Turkey Emerges as one of the Most Attractive Fleet and Leasing Markets in Europe

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This study provides an analysis of the Turkish fleet and leasing market and covers both the passenger car and light commercial vehicle sectors. The report also provides a detailed breakdown of fleet ownership in each segment covering operational leasing, outright purchase, and financial leasing. The related regulations and drivers and restraints that are affecting market growth are also assessed in this study. It also includes an in-depth analysis of competitor structure and a comparison between local participants; a strategic outlook has also been provided.

Table of Contents

1. Executive Summary
Fleet and Leasing Market: Key Findings, Turkey, 2015
Market Share of Local and International Leasing Companies
Operational Leasing Portfolio (Parc)
Key Drivers and Restraints
2. Research Scope, Objectives, Background, and Methodology
Research Scope
Research Aims and Objectives
Research Background
Research Methodology
Key OEMs or Participant Groups Compared in This Study
Fleet and Leasing Market—Company Cars
Key Company Structure
Key Conclusions
3. Research Scope, Objectives, Background, and Methodology
Research Scope
Definitions of Terms Used in the Study
Research Aims and Objectives
Research Background
Research Methodology
4. Fleet and Leasing Market Overview
Role of Key Market Factors
Comparison of Outright Purchases and Fleet Leasing
Operational Leasing Portfolio (Parc)
Breakdown by OEMs
Renault
Volkswagen
Ford
Fiat
Opel
Others
Breakdown by Vehicle Segment
Breakdown by Engine Type
Contractual Period Analysis
Contract Agreement Process
Maturity Curve of Fleet Leasing Market
5. External Challenges: Drivers and Restraints— Total Fleet and Leasing Market
Fleet and Leasing Market Drivers
Benefits of operational leasing solutions
Better customer service
Unaddressed corporate market
Stable economy with an estimated average
High taxes on cars
Fleet and Leasing Market Restraints
Restriction for LCV leasing
Lack of legal regulations for leasing industry
Unpredictable changes in tax regulations for vehicles
Fleet owners in local corporates
Difficult public fleet market
6. Regulations Affecting the Fleet and Leasing Market
Taxation Policies
Regulatory Framework
Impact of Regulatory Challenges
7. Fleet and Leasing Market
Total Passenger Car Market—Breakdown by Fleet and Retail Registration
Fleet and Company Car Market
Company Passenger Car Market—New Registration Breakdown by Type of Purchase or Funding
Total LCV Market—Breakdown by Fleet and Retail Registration
Corporate LCV Market—Breakdown by Type of Purchase or Funding
8. Fleet and Leasing Parc
Portfolio Analysis for Fleet and Leasing (Vehicle In Operation)—Passenger Cars
Portfolio Analysis for Fleet and Leasing (Vehicle In Operation)—LCVs
9. Competitor Dynamics and Benchmarking
Market Share—Local and International Leasing Companies
Intercity
Otokoc
Derindere
Hedef Filo
Others
Competitor Benchmarking Based According to Operations
Competitor Benchmarking According to Company Structure
Key Competitor Insights
10. Conclusions and Future Outlook
Key Conclusions and Future Outlook
Three Big Predictions
Legal Disclaimer
11. Appendix
Market Engineering Methodology
Table of Acronyms Used


List of Figures & Charts

1. Fleet and Leasing Market: Key Findings, Turkey, 2015
2. Total Fleet and Leasing Market: Drivers and Restraints, Turkey, 2016–2021
3. Total Fleet and Leasing Market: Key Company Structure, Turkey
4. Total Fleet and Leasing Market: Fleet Registration, Turkey, 2011–2021
5. Total Fleet and Leasing Market: Key Industry Participants, Turkey, 2015
6. Fleet and Leasing Market: Key Market Factors, Turkey, 2015
7. Total Fleet Leasing Market: Maturity Curve, Turkey, 2000–Beyond 2020
8. Total Fleet and Leasing Market: Key Market Drivers, Turkey, 2016–2021
9. Total Fleet and Leasing Market: Key Market Restraints, Turkey, 2016–2021
10. Timeline of SCT (Special Consumption Tax) Rate changes for Automotive, Turkey, 2002–2014
11. Analysis of Existing Legal and Regulatory Framework Related to Company Cars, Leasing , and Automotive, Turkey, 2015
12. Total Fleet and Leasing Market: Competitor Benchmarking According to Operations, Turkey, 2014
13. Total Fleet and Leasing Market: Competitor Benchmarking According to Company Structure, Turkey, 2015
14. Total Fleet and Leasing Market: Key Competitor Insights, Turkey, 2015
15. Total Fleet and Leasing Market: Business Case for Future Investors, Turkey, 2015–2020
16. Total Fleet and Leasing Market: Business Case for Future Investors, Turkey, 2015–2020


1. Total Fleet and Leasing Market: Market Share by Fleet Size, Turkey, 2015
2. Total Fleet and Leasing Market: Breakdown by OEMs, Turkey, 2015
3. Total Fleet and Leasing Market: Breakdown by Car Segment, Turkey, 2015
4. Total Fleet and Leasing Market: Fleet and Company Car Registration as a Part of Total Car Registration, Turkey, 2011?2021
5. Total Fleet Leasing Market: Breakdown by OEMs, Turkey, 2015
6. Total Fleet Leasing Market: Breakdown by Car Segment, Turkey, 2015
7. Total Fleet Leasing Market: Breakdown by Engine Type, Turkey, 2015
8. Total Fleet Leasing Market: Breakdown by Engine Type, Turkey, 2021
9. Total Fleet Leasing Market: Contracts According to Term Structure, Turkey, 2015
10. Automotive Industry: Passenger Car and LCV Sales Breakdown by Fleet and Retail, Turkey, 2011–2021
11. Total Fleet Market: Fleet and Company Car Registration as a part of Total Car Registration, Turkey, 2011?2021
12. Total Fleet Market: Company Passenger Car Market – Breakdown by Type of Purchase or Funding, Turkey, 2011?2021
13. Total Fleet Market: New LCV Registration—Fleet vs. Retail, Turkey, 2011?2021
14. LCV Fleet Market: Breakdown by Type of Purchase or Funding, Turkey, 2011?2021
15. Portfolio Analysis For Fleet And Leasing (Vehicle In Operation): Passenger Car Breakdown by Type of Purchase or Funding, Turkey, 2011?2021
16. Portfolio Analysis For Fleet and Leasing (Vehicle In Operation): Passenger Car– Breakdown by purchasing/funding type, Turkey, 2011?2021
17. Total Fleet Leasing Market: Market Share by Fleet Size, Turkey, 2015



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