The North American Mobile Asset Tracking (MAT) Market

Monitoring On-the-Move Cargo, Equipment and Machinery

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Mobile asset tracking (MAT) is one of the top-growing categories among today's more complex mobile enterprise solutions. Mobile asset tracking is transforming into mobile asset management, as customer needs become more sophisticated and as sensor data and analytics become more critical to business success in verticals such as construction, energy extraction, pharmaceuticals, and high-end customer packaged goods. This study includes key market trends, a readout of relevant responses to the latest Frost & Sullivan Mobile Enterprise Applications survey, profiles of major industry participants including areas of current innovation, and a discussion of near-term growth opportunities for today's MAT providers.

Table of Contents

The North American Mobile Asset Tracking (MAT) MarketExecutive SummaryKey FindingsCEO’s PerspectiveMobile Asset Tracking Market OverviewDefining Mobile Asset TrackingDefining Mobile Asset Tracking (continued)Defining Mobile Asset Tracking (continued)Market DefinitionsMobile Asset Tracking Key Issues and TrendsMobile Asset Tracking Key Issues and Trends (continued)Mobile Asset Tracking Key Issues and Trends (continued)Mobile Asset Tracking Key Issues and Trends (continued)Mobile Asset Tracking Demand Analysis2016 Mobile Enterprise Applications SurveyMobile Asset Tracking Deployment PlansMobile Asset Tracking User Satisfaction LevelMobile Asset Tracking Business ImpactsMobile Asset Tracking Implementation MethodsMobile Asset Tracking Adoption BarriersMobile Asset Tracking Current and Planned ImplementationsDemand Analysis DiscussionDemand Analysis Discussion (continued)Mobile Asset Tracking Competitive EnvironmentTransformation in the Mobile Asset Tracking IndustryCompetitive EnvironmentCompetitive Environment (continued)Actsoft Inc. ProfileAT&T ProfileCalAmp ProfileFleet Complete ProfileOnAsset Intelligence, Inc. ProfileOracle ProfileSpireon Inc. ProfileSprint ProfileTrimble ProfileVerizon ProfileCompetitive AssessmentGrowth Opportunities for MAT Providers Growth Opportunity 1—Wireless Carriers as ResellersGrowth Opportunity 2—Expanding Down-MarketGrowth Opportunity 3—Trailer TrackingGrowth Opportunity 4—OEM PartnershipsGrowth Opportunity 5—VerticalizationStrategic Imperatives for Mobile Asset Tracking ProvidersThe Last WordThe Last WordLegal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition—Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy

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