Video and Mobility have Become a Clear Differentiator in the Market
31-Aug-2018
North America
Market Research
K2BD-01-00-00-00
IT03729-NA-MR_22269
The cloud IP telephony and unified communications & collaboration (UC&C) services market exhibited a strong performance in Latin America in 2017, regardless of the highly challenging economic scenario in the region. Competition is expected to increase in most countries in Latin America due to new service providers entering the market, existing participants widening their service portfolio, and platform providers broadening the availability of cloud-based solutions in the marketplace.
Solid growth is forecast for the forthcoming years driven by new services launches in several countries, hybrid deployments fueling the adoption of cloud services within large enterprises, and an increasing demand for integrations with third-party applications and security enhancements.
Service providers in Latin America are looking to evolve the user consumption from basic telephony to more advanced UC&C functionalities, such as Web and video conferencing, persistent chat rooms, mobility and the use of multiple devices, and integration with external applications and devices. The market is also challenged by still functioning legacy systems that restrain further deployments of cloud solutions.
Major growth opportunities in this market include, but are not limited to:
Increase the use of UC capabilities among customers: As more Latin American enterprises onboard new Millennials workers and adopt new ways of working - such as mobile, remote or on-demand work -, the use of advanced communications functionalities become a stronger business driver.
Expand Market Reach: Many SPs - especially national carriers - have developed a multi-segment strategy and have now different value propositions for different type of customers.
Enterprise-grade Mobility: As the BYOD and remote working trends continue to expand in Latin America, offering enterprise-grade mobility is becoming a must for any provider that wants to stay competitive in the marketplace.
Cloud Contact Center: Latin American organizations value the opportunity to outsource an integrated set of cloud communications and contact center from a single provider and thus ensure greater usability, as well as gain operational efficiencies through a consolidated bill and a single throat to choke.
Mid-Market and Large Enterprise: Latin American mid-market and large enterprises are progressively opening up to cloud communications due to maturing technologies and business models.
This report provides a detailed assessment of the cloud IP telephony and UC&C services Market in Latin America, providing segmentations for several variables such as geography, customer size, type of license, industry vertical, technology platform, architecture type, IP phone as a service, type of access and market share. The base year of this study is 2017. Revenue and users are forecast until 2024.
Latin American Cloud IP Telephony and UC&C Services Market
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| Author | Sebastian Menutti |
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Cloud IP Telephony and UC&C Services Market in Latin America, Forecast to 2024
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