Information Technology

Frost Radar™: Fraud Detection and Prevention (Know Your User), 2023

A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines


RELEASE DATE
12-Jun-2023
REGION
Global
DELIVERABLE TYPE
Frost Radar

RESEARCH CODE
PE2C-01-00-00-00
SKU
IT04727-GL-MR_27762
Yes
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Frost Radar™: Fraud Detection and Prevention (Know Your User), 2023
Published on: 12-Jun-2023 | SKU: IT04727-GL-MR_27762

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Enterprises more than ever before are concerned about losing customers due to suboptimal experiences and want security measures to include seamless customer interaction. The reluctance to introduce friction for legitimate customers has resulted in demand for automated and invisible fraud detection and prevention features that authenticate users throughout the engagement—from point of origin to completion of transaction. Know-your-user (KYU) measures include behavioral biometrics, device intelligence, and user profiles that consider hundreds and thousands of parameters including geolocation, mouse movement, typing cadence, time taken to perform actions, entering/copy-pasting data, and age to create a profile without having to gather any other personal identifiable information and authenticate a user within seconds. Companies of all sizes understand that breaches cause a significant loss of trust that translates into higher customer churn and lower revenue, but that the protection they employ must adhere to.

Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked across 10 Growth and Innovation criteria to reveal their position on the Frost Radar. The publication presents competitive profiles of each company on the Frost Radar considering their strengths and the opportunities that best fit those strengths. This project considers KYU providers in the fraud detection and prevention industry based on their vision, current capabilities and growth pipeline, go-to-market strategies, performance over the last three years, approach to innovation, understanding of Mega Trends, product portfolio, and alignment with customer requirements.

Fraud Detection and Prevention (Know Your User) 2023

  • Fraud Detection and Prevention (Know Your User)

Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform

Growth Index

Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.

  • Market Share (previous 3 years)
    This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years.
  • Revenue Growth (previous 3 years)
    This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™.
  • Growth Pipeline
    This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities.
  • Vision and Strategy
    This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision?
  • Sales and Marketing
    This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.

Innovation Index

Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.

  • INNOVATION SCALABILITY
    This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals.
  • RESEARCH AND DEVELOPMENT
    This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline.
  • PRODUCT PORTFOLIO
    This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue.
  • MEGATRENDS LEVERAGE
    This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline.
  • CUSTOMER ALIGNMENT
    This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.

Significance of Being on the Frost Radar™

Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.

  • GROWTH POTENTIAL
    Your organization has significant future growth potential, which makes it a Company to Action.
  • BEST PRACTICES
    Your organization is well positioned to shape Growth Pipeline™ best practices in your industry.
  • COMPETITIVE INTENSITY
    Your organization is one of the key drivers of competitive intensity in the growth environment.
  • CUSTOMER VALUE
    Your organization has demonstrated the ability to significantly enhance its customer value proposition.
  • PARTNER POTENTIAL
    Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.

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