Analysis of Southeast Asian eCommerce Market

Analysis of Southeast Asian eCommerce Market

RELEASE DATE
17-Aug-2016
REGION
Asia Pacific
Research Code: P8F7-01-00-00-00
SKU: TE03658-AP-MR_18924

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Description

This research service provides an overview of the eCommerce market in Southeast Asia and also reviews recent trends. It showcases Southeast Asia as one of the fastest growing and most promising eCommerce markets in the world with the market expected to exceed $25 billion in 2020. Southeast Asia’s eCommerce revenue surpassed $11 billion in 2015 led by Malaysia, Thailand, and Singapore. However, online retail still comprises less than 2.5% of the total retail in the region. Market data is provided for Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. This report also provides valuable information for companies that want to start cross-border trading with Southeast Asia.

Table of Contents

Key Findings

Market Definition—What is eCommerce?

Market Definition—What is Business to Consumer (B2C) eCommerce?

Drivers for eCommerce

eCommerce Drivers—Growing Middle Class Population

eCommerce Drivers—Increasing Number of Internet Users

eCommerce Drivers—Increasing Smartphone Usage

eCommerce Drivers—High Mobile Subscriptions

eCommerce Drivers—Trans Pacific Partnership Agreement

eCommerce Restraints

eCommerce Restraints—Poor Logistics

eCommerce Restraints—Low Banking Penetration

ASEAN-6’s Current Position in Terms of eCommerce Integration

ASEAN-6—Recent Investments and M&A Deals*

ASEAN-6 eCommerce Market Forecast

Indonesia—Social and Economic Enablers of eCommerce

Indonesia—Social and Economic Enablers of eCommerce (continued)

Indonesia—Social and Economic Enablers of eCommerce (continued)

Indonesia—ICT Development as eCommerce Enabler

Indonesia—ICT Development as eCommerce Enabler (continued)

Indonesia—ICT Development as eCommerce Enabler (continued)

Indonesia—ICT Development as eCommerce Enabler (continued)

Indonesia—eCommerce Outlook

Indonesia—eCommerce Outlook (continued)

Indonesia—eCommerce Outlook (continued)

Indonesia—eCommerce Outlook (continued)

Indonesia—Online Payment Market

Indonesia—Regulatory Assessments

Indonesia—Current eCommerce Market

Indonesia—eCommerce Outlook

Indonesia—Key Takeaway: eCommerce Market Summary

Malaysia—Social and Economic Enablers of eCommerce

Malaysia—Social and Economic Enablers of eCommerce (continued)

Malaysia—ICT Development as eCommerce Enabler

Malaysia—ICT Development as eCommerce Enabler (continued)

Malaysia—ICT Development as eCommerce Enabler (continued)

Malaysia—ICT Development as eCommerce Enabler (continued)

Malaysia—eCommerce Outlook

Malaysia—eCommerce Outlook (continued)

Malaysia—eCommerce Outlook (continued)

Malaysia—eCommerce Outlook (continued)

Malaysia—Current eCommerce Market

Malaysia—eCommerce Outlook

Malaysia—Key Takeaway: eCommerce Summary

The Philippines—Social and Economic Enablers of eCommerce

The Philippines—Social and Economic Enablers of eCommerce (continued)

The Philippines—ICT Development as eCommerce Enabler

The Philippines—ICT Development as eCommerce Enabler (continued)

The Philippines—ICT Development as eCommerce Enabler (continued)

The Philippines—ICT Development as eCommerce Enabler (continued)

The Philippines—ICT Development as eCommerce Enabler (continued)

The Philippines—eCommerce Outlook

The Philippines—eCommerce Outlook (continued)

The Philippines—eCommerce Outlook (continued)

The Philippines—eCommerce Outlook (continued)

The Philippines—Current eCommerce Market

The Philippines—eCommerce Outlook

The Philippines—Key Takeaway: eCommerce Summary

Singapore—Social and Economic Enablers of eCommerce

Singapore—Social and Economic Enablers of eCommerce (continued)

Singapore—ICT Development as eCommerce Enabler

Singapore—ICT Development as eCommerce Enabler (continued)

Singapore—ICT Development as eCommerce Enabler (continued)

Singapore—ICT Development as eCommerce Enabler (continued)

Singapore—eCommerce Outlook

Singapore—eCommerce Outlook (continued)

Singapore—eCommerce Outlook (continued)

Singapore—eCommerce Outlook (continued)

Singapore—Regulatory Assessments

Singapore—Regulatory Assessments (continued)

Singapore—Regulatory Assessments (continued)

Singapore—eCommerce Outlook

Singapore—Current eCommerce Market

Singapore—eCommerce Outlook

Singapore—Key Takeaway: eCommerce Summary

Thailand—Social and Economic Enablers of eCommerce

Thailand—Social and Economic Enablers of eCommerce (continued)

Thailand—ICT Development as eCommerce Enabler

Thailand—ICT Development as eCommerce Enabler (continued)

Thailand—ICT Development as eCommerce Enabler (continued)

Thailand—ICT Development as eCommerce Enabler (continued)

Thailand—eCommerce Outlook

Thailand—eCommerce Outlook (continued)

Thailand—eCommerce Outlook (continued)

Thailand—Regulatory Assessments

Thailand—eCommerce Outlook

Thailand—eCommerce Outlook (continued)

Thailand—Current eCommerce Market

Thailand—eCommerce Outlook

Thailand—Key Takeaway: eCommerce Summary

Vietnam—Social and Economic Enablers of eCommerce

Vietnam—Social and Economic Enablers of eCommerce (continued)

Vietnam—ICT Development as eCommerce Enabler

Vietnam—ICT Development as eCommerce Enabler (continued)

Vietnam—ICT Development as eCommerce Enabler (continued)

Vietnam—ICT Development as eCommerce Enabler (continued)

Vietnam—eCommerce Outlook

Vietnam—eCommerce Outlook (continued)

Vietnam—eCommerce Outlook (continued)

Vietnam—eCommerce Outlook (continued)

Vietnam—Current eCommerce Market

Vietnam—eCommerce Outlook

Vietnam—Key Takeaway: eCommerce Summary

The Last Word

Legal Disclaimer

Market Engineering Methodology

Related Research
This research service provides an overview of the eCommerce market in Southeast Asia and also reviews recent trends. It showcases Southeast Asia as one of the fastest growing and most promising eCommerce markets in the world with the market expected to exceed $25 billion in 2020. Southeast Asia’s eCommerce revenue surpassed $11 billion in 2015 led by Malaysia, Thailand, and Singapore. However, online retail still comprises less than 2.5% of the total retail in the region. Market data is provided for Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. This report also provides valuable information for companies that want to start cross-border trading with Southeast Asia.
More Information
No Index No
Podcast No
Author Cris Tran
Industries Telecom
WIP Number P8F7-01-00-00-00
Is Prebook No