Search results for: 'detection ad response'

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

19 Apr 2019  |  Asia Pacific  |  Market Research

Asia-Pacific Network-based Advanced Malware Analysis (NAMA) Solutions Market, Forecast to 2022

The Demand for Cloud-based Sandboxing Drives Overall Market Growth.

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Key Issues Addressed

The Network-based advanced malware analysis (NAMA) or sandboxing solution market maintained its strong growth momentum in 2017 due to the increasing needs for advanced malware detection and analysis in the wake of the rise of targeted attacks in the Asia-Pacific region. NAMA is an integral part of businesses’ holistic security strategies, which d...

Awareness of NAMA solutions has increased significantly in South Korea due to the rise of highly sophisticated and combined attacks that employ several hacking techniques. BFSI and government were the key verticals under attack; hence, NAMA adoption was mainly seen in these two verticals. In addition, SMBs have also witnessed some attacks, due to w...

18 Jan 2021  |  Asia Pacific  |  Market Research

Telecoms Industry Insights—Top 10 Carrier Profiles in Asia-Pacific

Ample Opportunities for Telcos in the Consumer and Enterprise Segments to Grow Revenue

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Asia-Pacific (APAC) market trends show significant changes impacting telecommunications service providers. The COVID-19 pandemic is adding pressure on telcos revenues and profit margins, particularly in the consumer segment. In response, they are launching innovative service offerings, including digital solutions for consumers and ICT solutions for...

This research service focuses on leading telco providers that offer comprehensive DIA service offerings in the APAC market. Leading service providers offer various types of DIA services across the region. These service providers have strengthened their service offerings over the years by adding several functionalities and enhancing customer experie...

This report looks at the market dynamics of the International Data Services Market in Asia Pacific (APAC). Wrought with challenges, impending market consolidation & excess capacities in bandwidth on most major international routes, the price war persists. This invariably leads to dwindling bottom lines that could potentially threaten business profi...

20 Jul 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Fixed Broadband Growth Opportunities

Transformative Mega Trends Drive the Growth of Fixed Broadband in Asia-Pacific

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Remote working and online learning have transformed the fixed broadband market in Asia-Pacific. These market trends drove up usage of high-data- and high-bandwidth-intensive applications, such as telecommuting, video conferencing and streaming, which increased the demand for high-speed and reliable internet connectivity. However, the growing adopti...

The Greater China NAMA solution market was dominated by China, followed by Hong Kong and Taiwan and on-premises NAMA solution remained the preferred deployment option in the region. Evolving profit-driven targeted attacks and rapidly transforming advanced threats in the region drive the need to look into stronger detection and protection capabiliti...

The Asia-Pacific (APAC) B2B digital payments market is experiencing rapid transformation, driven by surging digital adoption, advancements such as API standardization (e.g., ISO 20022 and Open API frameworks), and regulatory harmonization for payment interoperability (e.g., ASEAN payment connectivity and India’s Unified Payments Interface [UPI]). K...