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28 Jun 2023  |  Global  |  Market Research
Growth Opportunities in the Global Video Gaming Market
Rise of Social Gaming and New Technologies Reshape Future Growth Potential
This study covers the global market for video gaming services. Gaming services allow users to play video games by interacting with an interface to get visual feedback. The scope of this study includes gaming solutions offered by providers, such as hardware gaming consoles and software (video games) offered in three types of platforms: conso...
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22 May 2024  |  Global  |  Market Research
Growth Opportunities in Metaverse for Governments
The Power of Immersive Virtual World Platforms Is Revolutionizing the Provision of Public Services
This study evaluates the potential of the metaverse for governments. It analyzes the emerging growth opportunities, challenges, and evolving trends impacting Web 3.0 adoption as well as presents a series of case studies related to metaverse implementation by the public sector across the world. Globally, governments are starting to explore how th...
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19 Dec 2022  |  Global  |  Market Outlook
Top 10 for 2023: Growth Opportunities for the Digital Content Industry
The increase in global internet users, internet traffic, active social media users, and unique mobile phone users has driven digital content growth. In 2022, the industry saw more than 150 million new global internet users, a spike of more than 25% in internet bandwidth, 200+ million new active social media users, and 90+ million unique mobile phon...
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20 Sep 2024  |  Global  |  Frost Radar
Frost Radar™: Online Video Platform for Media and Entertainment, 2024
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
This Frost Radar analyzes online video platform (OVP) providers that offer services targeted at media and entertainment (M&E) use cases and customers. An OVP is a software-as-a-service (SaaS) that enables video content owners or holders to ingest, transcode, store, manage, protect, publish, syndicate, track, distribute, and monetize pieces of onli...
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14 Jun 2024  |  North America  |  Frost Radar
Frost Radar™: Account-based Marketing Platforms, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar on account-based marketing (ABM) platforms analyzes providers that offer technology platforms, tools, and services created to streamline and optimize the execution of ABM strategies. ABM is a strategic approach in which a business targets its marketing efforts on a specific set of high-value accounts through personalized engagement...
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18 Oct 2023  |  Global  |  Frost Radar
Frost Radar™: Personal Extended Reality Hardware, 2023
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ of the global personal extended reality (XR) hardware market analyzes vendors offering immersive endpoints, such as augmented reality (AR), mixed reality (MR), and virtual reality (VR) headsets and glasses, that are used for multiple personal purposes, including gaming, fitness and health, media and entertainment, and social media....
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13 Nov 2024  |  Global  |  Frost Radar
Frost Radar™: Supply-Side Platforms, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ for the supply-side platform (SSP) market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These programmatic platforms are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, m...
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16 May 2024  |  Global  |  Market Research
Top 10 Strategic Imperatives in Digital Content Services, 2024
The Top Transformations Impacting Future Growth Potential
The Rise of AI and Evolving Tech: While Generative AI and continuous tech advancements pose challenges, they also unlock opportunities. Businesses must embrace AI yet ensure human oversight. They should remain adaptable to integrate new technologies into their services and stay ahead of the curve. Monetization and Skills Transformation: New mone...
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16 Apr 2020  |  Global  |  Market Research
Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market
Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic
Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...
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07 Sep 2022  |  Latin America  |  Market Research
Global Content Delivery Network (CDN): Growth Opportunities and Analysis
From Serving Caches to Edge Platforms, CDNs are Evolving to Fuel Transformational Growth and Accelerate Next generation Applications
This study examines the market of CDN vendors, including commercial CDN providers (those caching content in their own or partnering networks of servers), telco CDN providers (telecommunications operators using their transit and server infrastructure), and value-adding resellers. While each vendor defines its portfolio differently, this study classi...
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