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16 May 2024  |  Global  |  Market Research
Top 10 Strategic Imperatives in Digital Content Services, 2024
The Top Transformations Impacting Future Growth Potential
The Rise of AI and Evolving Tech: While Generative AI and continuous tech advancements pose challenges, they also unlock opportunities. Businesses must embrace AI yet ensure human oversight. They should remain adaptable to integrate new technologies into their services and stay ahead of the curve. Monetization and Skills Transformation: New mone...
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08 Mar 2024  |  Global  |  Market Research
Regulations and the Metaverse
Growth Opportunities in Addressing Identity and Trust Issues, with Global Comparisons
This analysis discusses questions about and compares global approaches to how regulations may or are already shaping the metaverse, and how issues of identity and trust lie below the surface. The analysis includes perspectives from the following thought leaders: Elizabeth Rothman, attorney and advisor to non-profit standards organization X Real...
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31 Dec 2018  |  North America  |  Market Research
Global Online Video Advertising Market, Forecast to 2023
Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future
Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...
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20 Dec 2022  |  Europe  |  Market Research
European Metaverse(s)?
The Issues, Concerns, and Opportunities that make Europe Unique
In this research piece, we look at the potential of the metaverse globally and, in particular, the impact on European businesses. The report uses Frost & Sullivan’s working definition for the metaverse and considers what the metaverse is, what it is not, and what it can create. The metaverse will be the next iteration of the internet (Web 3.0), and...
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18 Oct 2023  |  Global  |  Frost Radar
Frost Radar™: Personal Extended Reality Hardware, 2023
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ of the global personal extended reality (XR) hardware market analyzes vendors offering immersive endpoints, such as augmented reality (AR), mixed reality (MR), and virtual reality (VR) headsets and glasses, that are used for multiple personal purposes, including gaming, fitness and health, media and entertainment, and social media....
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29 Jan 2018  |  North America  |  Market Research
Global PC Market, Forecast to 2023
In a Maturing Market, New Growth Opportunities will Come from the Latest Generation of Portable PCs and the Enterprise Segment
Worldwide PC shipments have been sharply declining over the last 4-5 years. This is due to a combination of factors including market saturation; extended replacement cycles; economic instability in emerging markets; and competition from other consumer devices like smartphones and phablets. The unit shipments for the global PC market is expected to ...
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22 Sep 2017  |  South Asia, Middle East & North Africa  |  Market Research
Technology Adoption Trends in the MENA Broadcast Industry, 2016–2021
Media Companies to Increase Technology Spending to Drive Hybrid Video Service Delivery and High-quality Transmission
Scope of the Study This research study includes the following segments: Scope: broadcast trends, regional adoption index, technology solutions, live streaming, cloud adoption, compression standards, transcoding solutions, and content protection Geographic scope: Middle East, Levant, and GCC Key Questions Answered Who are the key technology ve...
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15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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22 May 2024  |  Global  |  Market Research
Growth Opportunities in Metaverse for Governments
The Power of Immersive Virtual World Platforms Is Revolutionizing the Provision of Public Services
This study evaluates the potential of the metaverse for governments. It analyzes the emerging growth opportunities, challenges, and evolving trends impacting Web 3.0 adoption as well as presents a series of case studies related to metaverse implementation by the public sector across the world. Globally, governments are starting to explore how th...
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12 Dec 2019  |  North America  |  Market Research
Global PC Market, Forecast to 2025
Vendors Must Target Opportunities in the Enterprise Segment and Leverage the Broader Mobility and Cloud Computing Trends
The PC market will continue to decline over the forecast period. Market saturation in developed markets is a significant barrier to growth. Brutal price competition and ongoing pressure from competing alternative devices negatively impact the long-term market outlook. The PC market faces persistent challenges from rapidly changing consumer PC buyin...
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