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13 May 2026  |  Global  |  Market Research
Enterprise Connect 2026 — From AI Capability to Accountability
Driving ROI at the Speed of AI
Enterprise Connect 2026 emphasized a key shift in the CX market: artificial intelligence has transitioned from being experimental to becoming a reliable, operational asset that delivers measurable outcomes. We anticipated this trend in the latest Frost & Sullivan annual outlook report titled “Top 10 Strategic Imperatives in the CX Industry – 2026 t...
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16 May 2023  |  Global  |  Market Research
Beyond ChatGPT—Understanding the Impact of Large Language Model Driven Generative AI
How the Contact Center Industry is Benefitting from AI Innovation
The recent introduction of ChatGPT from artificial intelligence (AI) firm OpenAI has captured the imagination of the world and moved AI further into mainstream conversation. ChatGPT is “humanizing” AI in a way that has not been experienced before, generating impressive content from relatively simple requests (or prompts) written in natural language...
$2,450.00
Special Price $1,837.50 save 25 %
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14 May 2025  |  North America  |  Market Research
Analyst Perspective on Agentic AI
What to Expect in 2025-2027
Although artificial intelligence (AI) has been around for decades, and the contact center industry has been leveraging it for years, recent advancements in AI have rapidly accelerated. The latter half of 2024 spouted industry excitement for next-level GenAI - agentic AI, also sometimes called autonomous AI. Agentic AI can act as the glue for orches...
$2,450.00
Special Price $2,205.00 save 10 %
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30 Jul 2024  |  Europe  |  Market Research
Exploring European Use Cases for Generative AI in CX
Early Use Cases are Encouraging and Helping to Drive GenAI Adoption Across Europe
The emergence of generative AI (GenAI) has sparked intense global interest in AI and how it can help improve customer experience (CX). Several factors drive interest in GenAI, including its positive impact on making conversational AI faster and smarter, enabling critical applications, including personalization at scale, improved self-service capabi...
$2,450.00
Special Price $2,082.50 save 15 %
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16 Jul 2025  |  Global  |  Market Research
AI Orchestration in CX – Powering Innovation & Transformation
Key Applications and Company Profiles Matrix
The impact and momentum of artificial intelligence (AI) on the customer experience (CX) industry are profound. It's a rapidly changing environment, enabling a massive wave of innovation across business and industry. Frost & Sullivan clients are actively seeking AI technology expertise and solutions that can enhance their customer experience (CX) ca...
$4,950.00
Special Price $4,455.00 save 10 %
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23 Mar 2023  |  North America  |  Market Research
Conversational AI is Now the Heart of Customer Experience
Consumer Demand for Self service Options and Employee Need for More Engaged Experiences Drive Contact Centers’ Technology Adoption
Artificial Intelligence (AI) is the shining star of contact center innovation and began gaining features, focus, and adoption in 2022. AI is enhancing capabilities across the contact center spectrum: from agent hiring and training, resource forecasting, and quality and performance management to process automation, workforce optimization, and custom...
$2,450.00
Special Price $1,837.50 save 25 %
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13 Jan 2026  |  Global  |  Market Research
AI Analytics: Powering Decision Intelligence for the CX Industry
Improving CX Performance
One of the most powerful applications of AI technology in CX today is AI-powered analytics. The introduction of AI analytics can supercharge contact center business intelligence, transforming it from a tool that tells a story of the past to an instrument that informs the future. AI analytics enable a range of new capabilities, including:Automated i...
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28 Apr 2026  |  Global  |  Strategic Imperatives
Top 10 Strategic Imperatives in the CX Industry – 2026 to 2027
Harnessing AI Potential for Growth Opportunities
By 2027, winning CX organizations won't run AI pilots—they'll run AI‑powered businesses where: Automation is trusted, humanized, and governed—explainable, resilient, and auditable by design. Decisions are made in the moment, addressing CX challenges as they arise, and journeys are orchestrated end-to-end, from intent to outcome.Employee experience ...
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29 Aug 2025  |  Global  |  Market Research
The CPaaS Revolution: APIs, AI, and the New Era of Communication
AI-Powered Innovation Creates Differentiation and Boosts Value Propositions
Frost & Sullivan’s 2025 IT decision-maker (ITDM) survey was conducted to gain insights into the following end-user organizations’ priorities: - Current communications and collaboration technology adoption rates and future adoption plans. - Demand for communications platform as a service (CPaaS) and programmable communications functionality throug...
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22 Oct 2026  |  Global  |  Market Research
Governance for Agentic AI
Closing the Accountability Gap in Enterprise Customer Experience
Agentic AI now decides and acts inside live customer interactions, approving a refund, denying a claim, escalating a complaint, or promising a remedy the company must honor. The accountability and control architecture most enterprises rely on was built to review human work after the fact, and it cannot monitor a decision an AI agent makes in millis...
$2,450.00