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20 Dec 2016  |  North America  |  Market Research
Demand Side Platforms—Identifying the Growth Opportunities in Digital Advertising
DSP Revenues to Reach $2.0 Billion in the United States by 2022
A majority of marketers use a demand side platform, or DSP, for digital advertising in the United States. This Frost & Sullivan market insight highlights the key trends in the US DSP market and presents insights into the competitive strategies of leading DSP industry participants. It presents an overview of the key industry challenges and includes ...
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