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In Asia-Pacific (APAC), 5G network slicing is still at an early stage because of limited 5G commercial launches. The standards for 5G end-to-end network slicing have only recently been completed in June 2021 and have been a bottleneck for the more promising use cases. The majority of mobile operators are planning to implement 5G network slicing by ...

Although the telecoms landscape in APAC has changed a lot since the onset of the COVID-19 pandemic, data as a key driver of traffic and 5G monetization as the industry’s biggest bottleneck remain important trends impacting the industry. As 5G enterprise develops, enhanced mobile broadband (eMBB) is expected to continue to impact the mobile operator...

12 Jan 2022  |  Asia Pacific  |  Market Research

APAC 5G Total Market Growth Opportunities

5G Network Slicing, in Combination With Multi-access Edge Computing (MEC), and Private Networks, to Boost Overall 5G Market Growth

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Overall, the total 5G revenue in APAC will increase from $2.13 billion in 2020 to $23.89 billion in 2025, at a CAGR of 62.2% from 2020 to 2025. Revenue will be mainly driven by 5G connectivity, as the main contributor between 2020 and 2025. From 2021, revenue from 5G network slicing will start to contribute to the total revenue in APAC, and by 2025...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

The Asia-Pacific (APAC) 5G market generated revenue of $6.59 billion in 2021, and it is likely to reach $35.22 billion in 2026, increasing at a compound annual growth rate (CAGR) of 39.8% from 2021 to 2026. Market focus is shifting even more towards growing the enterprise segment, which makes commercial sense. 5G monetization in APAC for both the c...

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

The payments industry is now lucrative for start-ups to tap into new niche market segments and promote financial inclusion in groups with limited access to credit services from banks. The buy now, pay later (BNPL) solution has emerged as an alternative credit payment for consumers, enabling them to make purchases without paying the total amount upf...

25 Jun 2021  |  Asia Pacific  |  Market Research

Asia-pacific Mobile Services Growth Opportunities

Robust Network Infrastructure, Digital Service Innovation, Ecosystem and Vertical Industry Collaboration are Communication Service Providers Best Practices Provide Opportunities of Revenue Growth, New Business Models and Maximize Value for End Users

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The impact of COVID-19 has led to a marginal revenue and subscriber growth for the Asia-Pacific (APAC) region. The market will witness revenue losses from the voice and SMS segment, but the demand for mobile data and mobile digital services will offset the losses. In the short-term, Communication Service Providers (CSPs) can reap the benefits of ri...

Biometric identification and authentication is well positioned to complement and potentially replace existing traditional verification processes such as those using pins and passwords, security questions, and even personal identity verification. The role of biometrics is becoming more important now that the industry is heading towards becoming mobi...