Search results for: 'focus'

This research service provides an overview of the machine-to-machine (M2M) market in South Africa, specifically in the automotive, retail and finance, and utilities verticals. A sharper focus was maintained on the three verticals due to the growing relevance and adoption of M2M applications for enterprises and customers in these areas. The research...

This edition of the IT, Computing and Communication Technology Opportunity Engine explores GPU-as-a-Service, Hyperscale & AI-Focused Digital Infrastructure, and AI-Ready Data Centers to scale AI compute capabilities. Prompt-Based Builders and Docs-as-Code accelerate software development, while Artificial Chip Intelligence and MLOps optimize chip de...

The sixth generation of wireless technology (6G) is now on the horizon. Each of the previous five generations has proven to bring new capabilities and new possibilities to wireless communications and 6G will continue that trend. By the end of the decade, the details of what exactly 6G will bring will be clear, but for now there are strong indicatio...

The enterprise mobility market focuses on communication services that integrate mobile devices, software applications, and technology services into a company's operations and strategies. The market is categorized into 4 major segments, namely, mobile phone-based services, mobile internet solutions, cellular IoT services, and satellite IoT services....

A private cellular network (what the 3GPP standards refer to as a non-public network ) is an isolated network that restricts the devices that connect to it. Public cellular networks initially carried primarily voice traffic, but data traffic now dominates these networks. This includes internet access and an ever-increasing percentage of video traf...

A private cellular network, or a non-public network, as defined by the 3rd Generation Partnership Project (3GPP), is an isolated network that restricts the devices that connect to it. Public cellular networks initially carried primarily voice traffic, but data traffic now dominates these networks. This includes internet access and an ever-increasin...

The research study is aimed at understanding the industrial electric motors market in South Korea. The key focus area of this research is on the high-efficiency industrial motors. The research covers key market drivers, restraints, industry challenges and energy efficiency trends. The research excludes electric motors used in domestic appliances an...

This research provides an analysis of the East African telecommunications market. The focus areas are fixed-line, mobile, and Internet communications, with special interest in broadband communications. The study includes analysis for the 13 East African countries on country and regional levels. The study highlights key mobile network operators and ...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...