Search results for: 'level sensor ad smart'

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

20 Jul 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Fixed Broadband Growth Opportunities

Transformative Mega Trends Drive the Growth of Fixed Broadband in Asia-Pacific

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Remote working and online learning have transformed the fixed broadband market in Asia-Pacific. These market trends drove up usage of high-data- and high-bandwidth-intensive applications, such as telecommuting, video conferencing and streaming, which increased the demand for high-speed and reliable internet connectivity. However, the growing adopti...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

08 Sep 2020  |  Asia Pacific  |  Market Research

5G Strategic Direction Voice of Customer, Asia-Pacific, 2020

Strong Demand-Side Assessment will be Crucial in Ensuring Successful Adoption, Implementation, and Scalability of 5G

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Key Issues Addressed

To spur market demand for 5G, the supply side needs to increase awareness and understanding of its impact in the industry ecosystem. The need for 5G is closely linked to the understanding of its impact. The inability to identify need is affecting the timeline and the drive to push for 5G, and incorporation of 5G into new concept development. The i...

We spend a significant amount of time commuting each day as we go about our daily lives; time that we would rather spend doing other things. With the advent of ubiqiutous connectivity, we are now able to do just that using our smart devices within our cars; activities like watching a streaming video clip on-the-go or reading our emails. The connect...

13 May 2021  |  Asia Pacific  |  Market Research

Japan B2B Payment Services Voice of Customer, 2021

Emerging Technology Adoption and Strategic Partnerships Set to Unlock Growth Opportunities

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The Japanese government encourages a shift toward cashless through initiatives such as the tax rebate program and open banking law reform. As the proportion of customers using cashless transactions rises, businesses increasingly seek solutions to complement their B2B2C needs. A staggering 55% and 70% of companies received payments today are from co...

The payments industry is now lucrative for start-ups to tap into new niche market segments and promote financial inclusion in groups with limited access to credit services from banks. The buy now, pay later (BNPL) solution has emerged as an alternative credit payment for consumers, enabling them to make purchases without paying the total amount upf...

Although the telecoms landscape in APAC has changed a lot since the onset of the COVID-19 pandemic, data as a key driver of traffic and 5G monetization as the industry’s biggest bottleneck remain important trends impacting the industry. As 5G enterprise develops, enhanced mobile broadband (eMBB) is expected to continue to impact the mobile operator...

The Asia-Pacific (APAC) B2B digital payments market is experiencing rapid transformation, driven by surging digital adoption, advancements such as API standardization (e.g., ISO 20022 and Open API frameworks), and regulatory harmonization for payment interoperability (e.g., ASEAN payment connectivity and India’s Unified Payments Interface [UPI]). K...