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01 Dec 2017  |  Global  |  Market Research

Global Analysis of Infotainment and HMI Strategy for Mass Market OEMs, 2017

Mass Market OEMs are Offering Value-for-money Solutions to Entice the Consumer

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Key Issues Addressed

The automotive industry is reliant on the infotainment market, as HMI plays a key role in the interaction between users and the vehicle. Key HMI technologies that dominate the mass market include large touchscreen interfaces with touch gestures, hybrid instrument clusters and connected navigation to name a few. Although availability of advanced HMI...