Search results for: 'detection ad response'

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

30 Jan 2017  |  Global  |  Market Research

The Global Network Firewall Market

The Expanding Role of Firewall Sustains Market Growth

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The network firewall is one of the original network security tools and remains one of the most important tools used by IT organizations of all sizes. The firewall has evolved rapidly in recent years in response to the emergence of sophisticated and always changing threats. Unified threat management (UTM) and next generation firewall (NGFW) are two ...

09 Sep 2016  |  Global  |  Market Research

Advanced Malware Sandbox Market Analysis

“Must Have” Security Technology Reaches Mass Adoption

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Malware has evolved to evade traditional security tools that rely on simple signature-matching for detection. Many of the largest companies in the world have been breached by advanced malware and the problem is only becoming more widespread. In response, sandbox analysis technologies have proven to be a more reliable and accurate approach to detect...

19 Jun 2017  |  Global  |  Market Research

Analysis of the Global Endpoint Security Market, Forecast 2021

Increasing Threats Drive Growth and Attracts New Vendors

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The Frost & Sullivan report analyzes the global market for Endpoint security. The growth of cyber threats such as malware, viruses, ransomware, BEC, phishing, botnets and more are of great concern to companies and consumers. Email is still the number one threat vector. It is the most used mode of corporate communication. In the last few years the...

In 2025, the digital content services landscape is poised for transformative growth driven by key technological advancements and evolving consumer behaviors. Generative AI (GenAI) continues to revolutionize content creation and personalization. Simultaneously, extended reality (XR) technologies will continue to expand, offering immersive experience...

Digital piracy has evolved from casual file sharing into an industrialized, organized crime enterprise that ranks among the gravest revenue threats facing global media and entertainment. The single most important problem confronting the industry today is the industrialization of live streaming piracy—particularly of premium live sports—where crimin...

Enterprises managing revenue-generating digital services face a structural tension at the core of the edge distribution platform (EDP) market: the architectures built to deliver static content are increasingly misaligned with the performance, security, and resilience demands of modern applications. Fragmented tooling across delivery, security, and ...

Unlike other areas in financial services, the insurance market has not been remarkably disrupted by innovative technologies and new business models until now. While the pace of innovation is rapid in financial services, insurance is still a complex and a highly regulated market. However, it appears to be at a point of articulation, as stakeholders ...

The entertainment metadata and content discovery platforms market sits at the center of a structural problem the industry has never fully solved: content abundance has outpaced the infrastructure needed to make that content findable. As catalogs fragment across subscription or advertisement-based video on demand, free ad-supported streaming TV, lin...