Search results for: 'social networking market'

Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...

Globally, the aging population is enlarging, and this group’s participation in the labor market is increasing accordingly. By 2030, people aged 60 and above are expected to outnumber children under age 10 by 60 million. Projections estimate 30% growth in labor participation from the 65+ age group. At global scale, the increase in life expectancy pr...

The COVID-19 pandemic has exposed the frailty of the human body. Boosting immunity is now of primary importance to consumers post-pandemic, with many increasingly seeking food options that are nutritionally dense and provide multiple vitamins and minerals to improve health and body immunity. Superfoods have emerged as the ideal immunity-boosting so...

With electronics integrating into customers’ daily lives, companies need to invest in the innovation of form and software to move beyond traditionally shaped devices and capture market share. This study explores the various innovations in form factors that companies are currently developing and are expected to develop between 2022 to 2030 to remain...

The increasing frequency of attacks on national assets and the sophistication of cyberthreats threaten a nation’s ability to defend itself from cyberwarfare strategies. The expanding application of deepfake AI against dominant political figures, social media hijacks of persons of national interest, unauthorized defense network penetration, and rans...

This series features emerging Trend Opportunity Profiles that share novel business outlooks in the form of models that promote the use of advanced technologies, increased digital presence, and environment-friendly businesses. The strong impact of the shared economy has led to the growth of models that enable sharing of economic resources, advanced ...

Frost and Sullivan expects 2023 to be the year of resilience. Businesses will face a range of challenges, including a global economic slowdown, supply chain bottlenecks, and geopolitical shocks. Organizations of all sizes and types will be compelled to find new areas for growth, despite an abrupt downturn in consumer demand. This study identifi...

Trend Opportunity Profiles Series covers specific opportunities emerging from future trend evolutions designed to help clients discover and prioritize the most consequential medium-to-long-term trends that are continually transforming their business’ growth environment. These trend opportunity profiles cover 11 key industries: Aerospace and defense...

Frost & Sullivan’s Trend Opportunity Profiles are designed to help clients discover and prioritize the most consequential mid-to-long term trends transforming their business growth environment. To create each profile, Frost & Sullivan analyzes the trend opportunity across key industries, including aerospace and defense; health, wellness, and well-b...