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The study covers one of the leading online lenders in the United States. SoFi that started offering student loan refinancing has moved much beyond and rolled out a series of products to cater to the full stack of the market. In the study, Frost & Sullivan has presented the evolution of SoFi tracking back to May 2012, when it launched is the first p...

This study looks at the changing landscape of the insurance industry in terms of emerging insurable markets, new business models, evolution in operations, and the value chain, as well as disruptors and opportunities to various lines of insurance. Readers of the study will come away with insight into new markets, technologies, and trends that they m...

Indonesia is undergoing a paradigm shift toward a digital economy, actively integrating financial services and emerging technologies to drive growth. Increasing digitalization, a high internet penetration rate, and a conducive policy and regulatory environment that supports financial inclusion make financial technology (fintech) services a popular ...

The financial service sector has seen drastic technology-led changes over the past few years and the changes which are about to come in three to four years down the line may change the complete face of this sector. Gone were the days when transactions takes time and are filled with uncertainties now with the improved technology and arrival of total...

The expansion of embedded payment to new domains and process automation are great opportunities for growth in the Asia-Pacific Real-Time Payment (RTP) Monetization market. Technology advances in online payment and the development of cloud and API-based solutions are transforming the industry and its processing workflows. As a result, businesses wil...

The growing use of digital payments in Asia-Pacific (APAC) paves the way for innovation and new use cases that address user pain points payment solutions, such as self-checkout, enhance customer experience while software point-of-sale (softPOS) accelerates the merchant onboarding process. The APAC market will become more aware of the benefits of ne...

Unlike other areas in financial services, the insurance market has not been remarkably disrupted by innovative technologies and new business models until now. While the pace of innovation is rapid in financial services, insurance is still a complex and a highly regulated market. However, it appears to be at a point of articulation, as stakeholders ...

Mobile operators are moving rapidly toward fifth-generation (5G) network deployments. 5G represents a fundamental shift in communication network architectures that will likely accelerate revenue generation through innovative services facilitated via 5G-enabled smartphones, tablets, laptops, and internet of things devices. It delivers a potent combi...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...