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09 Dec 2022  |  Asia Pacific  |  Market Research
Growth Opportunities in the Global Mobile Advertising Market
Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth
A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...
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22 Dec 2020  |  Asia Pacific  |  Market Research
Digital Payment Adoption in the ASEAN Market—Voice of Customer, 2020
Convenient and Secure solutions are Key to Mass Adoption
The COVID-19 pandemic has profoundly impacted the lives of people around the world. Throughout 2020, local governments worked to restrict peoples movement to contain the spread of the disease. Lockdowns greatly impacted the daily operations of several vertical industries and limited access to different types of goods and services. Moreover, as fear...
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21 May 2020  |  Asia Pacific  |  Market Research
Payments Services Market in Cambodia, Laos, Myanmar (CLM), and Vietnam, Forecast to 2025
Market Potential for Payments in all 4 Countries Indicates Favorable Investment Opportunities
China’s Belt and Road Initiative (BRI) launched in 2013 aims to boost global trade connectivity and cross-border transactions between China and countries on the new Silk Road, including Cambodia, Laos, Myanmar (collectively called as CLM), and Vietnam. It is expected to enhance financial cooperation in the region, and eventually bolster the growth ...
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