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26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

The rising demand for faster and more secure transactions along with full transparency has made Blockchain one of the fastest growing technology markets in the world. Blockchain, which is a decentralized digital database, supports secure transactions without the need for a central authority to approve/accept the transaction. Although this technolog...

Global ICT spending reached $2.8 trillion in 2019, registering 3.6% YoY growth. While ICT spending is currently prioritized towards business continuity and solutions to better cope with the pandemic and a post-pandemic business environment, Frost and Sullivan predicts a shift in IT spending patterns, which will lean more towards digital and emergin...

19 Dec 2019  |  Asia Pacific  |  Market Research

The Application of Blockchain in Southeast Asian Countries, Forecast to 2023

Blockchain Market is Projected to Grow at a CAGR of 81% Globally from 2018 to 2023

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Blockchain, which is a decentralized digital database, supports participants when they confirm their transactions without the need for a central authority to approve/accept the transaction. Although this technology has been recognized mainly by digital currencies such as Bitcoin and other cryptocurrencies, it has several other applications in diffe...

One of the most significant trends in the Financial services industry has been the emergence of FinTech. As technology transforms and disrupts the manner in which financial services are consumed and delivered to customers, new business models, pricing models, products, and services are emerging. Regulators have acknowledged the importance of the im...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

This study looks at the changing landscape of the insurance industry in terms of emerging insurable markets, new business models, evolution in operations, and the value chain, as well as disruptors and opportunities to various lines of insurance. Readers of the study will come away with insight into new markets, technologies, and trends that they m...

Fintech companies are disrupting the traditional banking and financial services ecosystem by leveraging innovative technologies in order to provide value-added services. Paytech appears as the most exciting subsector of the Fintech industry. Indeed, most technology innovations are used to perform payment transactions in a disruptive way: faster, an...

This study covers the reaction of traditional insurance companies, the Malaysian government and supporting organisations to the new-generation trend of InsurTech and explores InsurTech start-ups active in the Malaysian market. The Malaysian insurance industry has been showing good growth since its inception as Bank Negara Malaysia (BNM; the centra...