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The convergence of IoT and healthcare, known as the internet of medical things (IoMT), is transforming the healthcare landscape, bringing unprecedented connectivity and convenience. However, the rapid proliferation of IoT devices in healthcare exposes critical data security and cybersecurity risks. This Frost & Sullivan study explores data security...

Talent reskilling has emerged as a pivotal response to the evolving demands of industries and the workforce, especially given the sizable impact of geopolitical shocks, disruptive technologies, and automation in the manufacturing and services sectors. This report explores the technological, economic, and societal shifts set to shape the reskillin...

This report presents Frost & Sullivan’s analysis of blockchain use cases specific to the automotive industry in several regions, namely North America, Europe, China, India, Latin America, and the Association of Southeast Asian Nations (ASEAN). The study period is 2022–2023. The blockchain revolution is transforming industries worldwide, and the au...

Rife geopolitical tensions and multiple external shocks during the past few years have been rapidly transforming global supply chains and pushing firms to take strategic site-selection decisions. The need for economic resiliency is fostering a paradigm shift as companies are directing investments into the establishment of local and regional manufac...

In a rapidly evolving economic and geopolitical landscape, climate change, environmental preservation, and sustainable development have gained importance on the global policy stage. The objectives outlined in the UN Sustainable Development Goals and the Paris Agreement offer extensive guidance for transitioning toward a green, low-carbon global e...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

The central concept of the Metaverse is straightforward but intriguing: a persistent 3D world where an infinite number of people can interact with one another in real time. The term Industrial Metaverse refers to an always-on 3D environment where digital twins provide virtual replicas of the physical machinery, production line, vehicles, grids, and...

The space industry is no longer sustained by governmental bodies and aerospace and defense companies. In the modern space race, the private sector is dominating by discovering new opportunities regarding innovations and public-private partnerships. The term “NewSpace” heralds the arrival of private space company ventures. Start-ups, investors, ...

LVTs market in India is concentrated among 5-6 brands and these are entirely dependent on imports. The product is used in niche segments and is dependent on the influence of leading architects and consultants. The nature of demand for flooring products in India does not favor the usage of LVT; hence, the product sees very low penetration. High pric...