Search results for: 'monetization forecast'

The Frost Radar™ for the supply-side platform (SSP) market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These programmatic platforms are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, m...

Connected vehicles are revolutionizing the automotive industry, evolving from transportation modes to smart, digital hubs that seamlessly integrate with users' lifestyles. In 2025, industry adoption of vehicle-to-everything (V2X) communication, AI-driven personalization, service-based monetization models, and software-defined Vehicles (SDVs) is exp...

Communications platform as a service (CPaaS) has become a strategic enabler of digital business, driving the operationalization of customer and employee engagement across industries. As enterprise transformation accelerates, companies are rearchitecting their communications workflows around programmable interfaces that unify data, intelligence, and...

Connected services in passenger vehicles are undergoing a strategic transformation in Europe, reshaping how automakers engage with customers, manage vehicle life cycles, and build digital revenue streams. This Frost & Sullivan analysis examines how leading European original equipment manufacturers (OEMs) are developing group-level software platform...

The entertainment metadata and content discovery platforms market sits at the center of a structural problem the industry has never fully solved: content abundance has outpaced the infrastructure needed to make that content findable. As catalogs fragment across subscription or advertisement-based video on demand, free ad-supported streaming TV, lin...

Industrial Internet of Things (IIoT) is a key buzzword in the world today. Advancements in technologies are not only making industries effective, but also enabling the work to be ‘Smarter’. The focus of this research on test and measurement for IIoT is to analyze this market from a technology standpoint. The study attempts to help market particip...

This study focuses on the ramifications for the European aftermarket because of EVs and PHEVs in the vehicle parc. Analysis is done on how replacement parts demand and aftermarket revenue will be altered due to EVs and PHEVs. The geographic scope of the study is Europe and the base year is 2017. The deliverable explains the impact of the latest ser...

The global healthcare RTLS market is evolving beyond traditional asset tracking toward intelligent location platforms that enable real-time visibility, workflow optimization, and operational decision-making across healthcare environments. As healthcare providers continue investing in digital transformation, RTLS is increasingly being deployed as an...

By 2027, 82.2% of major mobile operators in Asia-Pacific (APAC) will remain as telcos, with 25% likely to exit or become MVNOs. Only 17.8% of major mobile operators in APAC will become Techcos (technology companies). Being passive and dependent on vendors for innovation has made the industry weak in driving innovation, leveraging technology, and th...