Search results for: 'base'

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

Infographics

×

Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

Incumbent players in the satellite communication market are experiencing challenges in retaining the revenue growth rates due to increased competition from terrestrial networks and excess in-orbit capacities leading to pricing pressures. Satellite communication ecosystem is going through a transformation phase with new entrants planning to offer in...

European ranks second in use of managed software-defined wide area network (SD-WAN) services, just behind North America. Market growth is driven mainly by an acceleration in customers’ digital transformation, more complex network environments, and massive amounts of traffic generated from the cloud. SD-WAN technologies placed at customer edge locat...

A growing number of electric vehicles (EVs) on the road will require a robust network of EV charging infrastructure. EVs are becoming a tempting alternative due to government-provided incentives and tax benefits. However, several prospective buyers are concerned about having their car battery discharge during a trip, highlighting the significance o...

This study examines the European corporate light vehicle leasing market across the passenger vehicle (PV) and light commercial vehicle (LCV) segments. Vehicle leasing solves several challenges associated with an organization's mobility needs, such as vehicle funding, fleet maintenance, and residual risk. To ensure focus on their core products and s...

This research service analyzes the developments in the Earth observation (EO) satellite data market that are accelerating growth. The demand for space-based data, especially Earth observation (EO) data, is growing at an unprecedented rate across multiple areas, with industries that were previously unaware of its benefits now recognizing its value. ...

Endpoints are the most vulnerable and exploited part of any network. The average organization manages thousands of endpoints that have access to its corporate network. Across industries and companies of various sizes, the number of endpoints has increased. This is partly due to employees using personal devices to conduct business. Endpoint securi...

This study provides an overview of the global point-of-care testing (POCT) industry, which refers to any routine or specialized lab pathology testing conducted rapidly, on-site/near the site of the patient, where care or treatment is provided. COVID-19 radicalization is changing the global diagnostics landscape. Consolidation trends, structural s...

The commercial trucking market is rapidly transforming with the influx of advanced technologies, data-aided business models, automation, and the need to reduce carbon gas emissions. Though the market experienced a slump during the pandemic in 2020, operators quickly realigned their business models and emerged stronger. During the pandemic, emerging...