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Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...

17 Oct 2022  |  North America  |  Market Research

State of the Global Video Conferencing Devices Market—Forecast to 2027

Post-pandemic Market Normalization and Economic Headwinds Put Brakes on Growth in 2022: Long-term Momentum for Video-First Enterprise will Continue

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The $3.85 billion global video conferencing devices market is undergoing seismic changes in the wake of massive work, workplace, and workforce transformation. Driven by the shift to remote work, video adoption saw hyper-growth during the pandemic years. The market is currently undergoing significant normalization, as it gets aligned with the new fu...

The global business process management (BPM) industry is projected to experience significant growth in the coming years. The BPM services market is estimated at US$254.1 billion in 2023 growing at 5.0% year-on-year driven by the demand for process automation and AI as organizations embark on their end-to-end digital transformation journey. Disrupti...

This edition of IT, Computing and Communications (ITCC) Technology Opportunity Engine (TOE) explores significant advancements in IT and computing technologies, emphasizing AI-driven solutions across various sectors. Key innovations include AI-powered platforms for context-aware insights and real-time computing, a global payments platform facilitati...

This study on the global routers, switchers, and master controls market covers software and hardware point solutions as well as comprehensive large-scale value-based applications that support the video production and broadcasting needs of consumers. Consumers in the market range from broadcasters, outside broadcast (OB) trucks, multiple service ope...

This study examines the emerging role of IoT-based HVAC services in promoting sustainability within the building industry. It highlights the role of real-time data, predictive maintenance, and integration with energy, IT, and building systems in enabling services, including maintenance and repair beyond warranty periods. The convergence of HVAC wit...

India's three-wheeler (3W) market continues to play an important role in the mobility and logistics ecosystem, facilitating both passenger and goods transport. Fuel cost sensitivity and evolving fleet requirements, in conjunction with dealer-driven impetus, remain dominant factors affecting market dynamics. CNG has established a robust position in ...

The study presents an in-depth exploration of novel functional ingredients designed to enhance mental and emotional well-being, identifying the overall drivers of growth, technological change, and market opportunities through 2030. Mental health disorders continue to present a serious global challenge, with anxiety and depression affecting more tha...

This study examines the rising importance of identity threat detection and response (ITDR) as a foundational element of modern cybersecurity strategy. As organizations accelerate digital transformation and expand across hybrid and multi-cloud environments, identity has become the primary attack vector for threat actors. Traditional IAM and PAM tool...