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Digital payments became more popular during the COVID-19 pandemic, putting pressure on merchants to provide frictionless and secure transaction options. The use of cash is rapidly declining, and the concept of a cashless society could become reality in the near future. Digital payments industry growth is exceeding expectations year after year. ...

The COVID-19 pandemic changed market trends, with digital and self-service now the norms. Meanwhile, companies are still implementing plans decided before the pandemic. Many of these plans include new retail store openings and using new marketing technology for retail stores to improve sales, customer experience, and operational efficiency. Suppose...

05 Aug 2024  |  Global  |  Customer Research

Leveraging Advanced Communications and Collaboration Solutions to Improve Workflows in Government Organizations, 2024

Changes in Work Styles and the Need to Improve Services for Citizens Drive Adoption

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The role of government continues to evolve as the needs of citizens and organizations grow and change. The adoption of digital technologies is accelerating the pace of change, placing pressure on governments to rapidly adopt digital technologies to improve the delivery of services for users by creating user-centric communication and collaboration e...

With increasing connectivity features, advanced cybersecurity solutions will be necessary to secure next-gen connected vehicles. OEMs should establish a comprehensive cybersecurity model to proactively address the evolving threat landscape, especially with the advent of generative AI. With imminent global regulatory mandates, cybersecurity is not j...

The cloud application market has entered a defining moment—one shaped by rapid technological breakthroughs, geopolitical uncertainty, and rising enterprise expectations. What was once a steady shift toward SaaS and digital workflows has now transformed into a far more complex landscape, where autonomy, sovereignty, resilience, and intelligence are ...

The capnography market is undergoing a significant transformation from its traditional role in anesthesia and intensive care monitoring to a broader, continuous respiratory surveillance ecosystem. This evolution is being driven by increasing integration of capnography into multiparameter monitoring platforms by original equipment manufacturers (OEM...

Contact center outsourcing offers businesses several advantages such as cost savings, business flexibility, and access to skilled talent, the best-in-class technology, and a mix of locations and delivery models. Also, outsourcing helps reduce the cost and risk exposure to businesses, and protects companies from industry, economic, and political unc...

16 Apr 2020  |  Global  |  Market Research

Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market

Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic

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Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...

12 May 2020  |  North America  |  Market Research

Global Internet Protocol Proxy Networks Market, Forecast to 2025

IPPNs Help Enterprises Gather the Competitive Data They Require

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Web sites make regular changes to their information based on the Internet protocol (IP) address, location, and demographic attributes of visiting users. As a result, companies must perform competitive analyses, price comparisons, and data extraction, as simulated users, to capture this customized information. Companies not familiar with these Web s...