China Luxury Car Market, Forecast to 2025

Rising Disposable Income and Increasing Demand for Luxury Vehicles are Propelling China to become the Largest Global Market for Premium Cars

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China is the largest automotive market globally. In 2017, luxury cars accounted for a 10.3% share of the country’s overall passenger vehicle market. The luxury car market is forecast to experience a positive growth, at a compound annual growth rate (CAGR) of 5.4% during 2017-2025. Being a premium niche market it is highly concentrated and dominated by Mercedes Benz, Audi, and BMW, with them having a combined market share of 68.8% across the sedan and sport-utility vehicle (SUV) segments in 2017.The Chinese luxury car market is led by European automotive original equipment manufacturers (OEMs), especially the German companies Mercedes-Benz and Audi. Traditional mass market brands such as Toyota and Nissan are

Research Scope

  • This research aims to understand the Chinese luxury car market and explore new market opportunities for stakeholders. It also presents a strategic insight into the luxury car market in China and analyzes the impact of growing technology trends up to 2025.

Research Highlights

  • To provide a visionary overview of the Chinese luxury car market.
  • To provide strategic insight into the current and future technology trends, including big data and autonomous driving, which are changing the landscape of the luxury car market in China.
  • To analyze the evolution in brand differentiation factors.
  • To analyze the retail approaches of automotive OEMs in China.
  • To provide a competitor analysis that examines competitive factors and competitor market shares.
  • To analyze the changing demographic trends that impact the market.

Key Issues Addressed

  • How will a luxury vehicle be improved in the future?
  • What is the target segment of automotive luxury OEMs? How are OEMs adapting to shifting customer preferences?
  • How do OEMs respond to technology trends such as big data and autonomous driving?
  • What are the key luxury car models to be launched in the near future?
  • What are the key anticipated market trends in luxury car retailing in China?

Table of Contents

China Luxury Car Market, Forecast to 2025Executive SummaryKey FindingsExecutive Summary—Future Brand Attractiveness FactorsExecutive Summary—Current Luxury Car Market Snapshot 2017Executive Summary—Key Leading Luxury Automotive OEMs in ChinaExecutive Summary—Transmission PositioningExecutive Summary—Connected ServiceExecutive Summary—Future Customer Profile TrendsExecutive Summary—Key Luxury Car Models in ChinaResearch Scope, Objectives, Background, and MethodologyResearch ScopeResearch Aims and ObjectivesKey Questions this Study will AnswerResearch MethodologyBranding AnalysisBranding Analysis—Brand Positioning and DifferentiationBranding Analysis—Attributes to Derive the OEM Brand ValuesBranding Analysis—Future Brand Attractiveness TrendsBranding—Future Brand Attractiveness AttributesMarket TrendsMarket Trends—Mega Trends Impact Luxury Car MarketMarket Trends—New Business ModelsMarket Trends—Distribution Network TrendsMarket Trends—Future of Luxury Car RetailingCase Study—Key Models Launched in 2017Case Study—Upcoming ModelsCase Study—Upcoming Models (continued)Customer AnalysisCustomer Analysis—Disposable Assets in ChinaCustomer Analysis—Women EmpowermentCustomer Analysis—Future Customer Profile TrendsPowertrain TrendsPowertrain Trends—Current Powertrain SnapshotPowertrain Trends—Transmission PositioningPowertrain Trends—Future Powertrain TrendsCase Study—Key Luxury Car Models in ChinaTechnology Trends AnalysisTechnology Trends—Connected ServiceTechnology Trends—Smartphone IntegrationTechnology Trends—Big DataTechnology Trends—Big Data (continued)Technology Trends—Autonomous DrivingTechnology Trends—Current Product and Service OfferingsTechnology Trends—Current Product and Service Offerings (continued)Technology Trends—Current Product and Service Offerings (continued)Market Share and Comparative Analysis—Chinese Luxury Car MarketMarket Analysis—Luxury Car Market Snapshot 2017Market Analysis—Luxury Automotive OEM Market ShareMarket Analysis—Unit Sales Outlook in 2025Market Analysis—Forecast by Vehicle SegmentComparative Analysis—Price and Vehicle Segment ComparisonComparative Analysis—Market Performance Breakdown by Key OEMsGrowth Opportunities and Companies to ActionStrategic Imperatives for Success and Growth Growth Opportunity—Luxury Car Market in ChinaConclusions and Future OutlookConclusions and Future OutlookThe Last Word—5 Big PredictionsLegal DisclaimerAppendixList of ExhibitsList of Exhibits (continued)List of Exhibits (continued)List of Exhibits (continued)Abbreviations and Acronyms UsedThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition—Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy

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