Trends in the Global Super Luxury Vehicles Market, 2016–2025

Super Luxury Brands Expected to Double Sales from 4,000 to 8,000 by 2020, Owing to Crossover and SUV Sales

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This market research provides a detailed analysis of the future trends in the global super luxury vehicles market. Super luxury vehicles are defined as the vehicles that cost above $90,000, with high-end luxury features such as comfortable interior seating, comfort suspension, and powerful powertrain. They are broadly classified into the following segments:

•     High-end Luxury and Near-Super Luxury Vehicles: This segment talks about the flagship vehicles provided by mainstream OEMs, such as the high-end luxury sedans and SUVs, with a design focus on driving and interior comfort.
•     Performance Luxury Vehicles: This segment includes vehicles ranging from high-performance variants of standard sedans and crossovers, sports coupes and convertibles, and purpose-built super cars, with a focus on speed, acceleration, and driving dynamics.
•     Ultra Luxury Vehicles: This segment includes vehicles custom-built for providing passengers with the highest levels of comfort a vehicle can offer, with completely customizable options.

The study analyzes the future of various technologies among these categories:

•     Connectivity, which includes electronics featured in vehicle interiors (with technologies such as touchscreen, gesture control, virtual cockpits, and customizable displays)
•     Powertrain, which includes the different energy units that are used to power high-end luxury vehicles (with technologies such as internal combustion (IC) engines, hybrid-electric powertrain, and battery electric powertrain)
•     Autonomous technology, which includes both autonomous and semi-autonomous functions that help drive and navigate the vehicle (with technologies such as forward collision warning, park assist, lane-changing assist, autonomous driving, adaptive cruise control, and chauffeur and valet systems)
•     The study research lists the special features of super luxury vehicles such as customization options provided to the customers, with brief discussions on upcoming vehicles in the segments and their features. The research highlights how super luxury vehicle bodystyling is likely to be affected by SUVs, which have a very high market share, when compared to sedans and hatchbacks in the mainstream and luxury markets. It also discusses how this will affect the sales performance of ultra luxury brands.

Key questions this study will answer include:

1.     What is the super luxury vehicles market made of? What are the different types of super luxury vehicles?
2.     What are the future trends in super luxury vehicles in terms of autonomous, connectivity, and powertrain technology?
3.     What are the upcoming models in the super luxury vehicles space and what are the unique features they are likely to be fitted with?
4.     What is the impact that SUVs/crossovers will have on the super luxury vehicles market?
5.     How does technology transfer happen from motorsport and super luxury vehicles to mainstream vehicles?

Key OEMs compared in this study include: Acura, Audi, Bentley, BMW, Ferrari, Fisker, Ford, Jaguar, Karma, Lamborghini, Land Rover, Lexus, Lucid Motors, Maserati, McLaren Automotive, Mercedes-AMG, Mercedes-Benz, Mercedes-Maybach, Nissan, Porsche, Rolls-Royce Cars, and Tesla.

Table of Contents

1. Executive Summary
Executive Summary
Super Luxury Vehicles—Definition
Super Luxury Vehicles—Brands Sales 2015–2016
Super Luxury Vehicle Brands—Mass Production
Super Luxury Vehicle Brands—Profits
Super Luxury Vehicles—Brand Ecosystem
Super Luxury Vehicles—Models on Sale
Super Luxury Vehicles—Upcoming Models
Current and Future Outlook
2. Research Scope, Objectives, Background, and Methodology
Research Scope
Research Aim and Objectives
Research Methodology
Key OEMs Compared in this Study
Relevant Research
3. Near-Super Luxury Cars and SUVs
Near-Super Luxury Vehicles—Connectivity
Near-Super Luxury Vehicles—Autonomous
Near-Super Luxury Vehicles—Powertrain
Near-Super Luxury Vehicles—Electric Super Luxury
Near-Super Luxury Vehicles—Body Styling
Near-Super Luxury Vehicles—Other Features
Near-Super Luxury Vehicles—Upcoming Models/Concepts
4. Performance Luxury Vehicles
Performance Luxury Vehicles—Connectivity
Performance Luxury Vehicles—Autonomous
Performance Luxury Vehicles—Powertrain
Performance Luxury Vehicles—Body Styling
Performance Luxury Vehicles—Other Features
Performance Luxury Vehicles—Upcoming Models/Concepts
5. Ultra Luxury Vehicles
Ultra Luxury Vehicles—Connectivity
Ultra Luxury Vehicles—Autonomous
Ultra Luxury Vehicles—Powertrain
Ultra Luxury Vehicles—Crossovers
Ultra Luxury Vehicles—Crossovers
Ultra Luxury Vehicles—Upcoming Models/Concepts
6. Customization Options
Customization Options
Customization Future
7. Technology Transfer
Product Technology Transfer
Technology Transfer
8. Growth Opportunities and Companies to Action
Growth Opportunity—High-end Luxury Vehicles
Strategic Imperatives for Success and Growth
9. Conclusions
Key Conclusions
Legal Disclaimer
10. The Frost & Sullivan Story


List of Figures & Charts

1. Super Luxury Vehicles Market: Key Takeaways, Global, 2016
2. Super Luxury Vehicles Market: Classification, Global, 2016
3. Super Luxury Vehicles Market: YoY Growth Rate, Global, 2015–2016
4. Super Luxury Vehicles Market: Profit Margins, Global, 2016
5. Super Luxury Vehicles Market: OEM Groups and Brands Ecosystem, Global, 2016
6. Super Luxury Vehicles Market: Models on Sale, Global, 2016
7. Super Luxury Vehicles Market: Upcoming Models, Global, 2016
8. Super Luxury Vehicles Market: Future Outlook, Global, 2016 and 2025
9. Super Luxury Vehicles Market: OEM Groups and Brands Analyzed in this Study, Global, 2016
10. Super Luxury Vehicles Market: Near-Super Luxury Connectivity, Global, 2016 and 2025
11. Super Luxury Vehicles Market: Near-Super Luxury Autonomous, Global, 2016, 2018, and 2025
12. Super Luxury Vehicles Market: Electric Super Luxury Vehicle Launches, Global, 2017–2020
13. Super Luxury Vehicles Market: High-end Luxury Crossover and SUV Launches, Global, 2018–2020
14. Super Luxury Vehicles Market: Near-Super Luxury Optional Packages, Global, 2016
15. Super Luxury Vehicles Market: Near-Super Luxury Upcoming Models, Global, 2016
16. Super Luxury Vehicles Market: Performance Luxury Connectivity, Global, 2016
17. Super Luxury Vehicles Market: Performance Luxury Autonomous, Global, 2016
18. Super Luxury Vehicles Market: Powertrain Composition, Global, 2016–2025
19. Super Luxury Vehicles Market: Performance Luxury Body Styling, Global, 2016
20. Super Luxury Vehicles Market: Motorsports Trickledown, Global, 2016
21. Super Luxury Vehicles Market: Performance Luxury Upcoming Models, Global, 2016
22. Super Luxury Vehicles Market: Ultra Luxury Connectivity, Global, 2016
23. Super Luxury Vehicles Market: Ultra Luxury Autonomous, Global, 2016
24. Super Luxury Vehicles Market: Ultra Luxury Powertrain, Global, 2016
25. Super Luxury Vehicles Market: Ultra Luxury Crossovers, Global, 2016
26. Super Luxury Vehicles Market: Ultra Luxury Upcoming Models, Global, 2016
27. Super Luxury Vehicles Market: Customization, Global, 2016
28. Super Luxury Vehicles Market: Customization Future, Global, 2016
29. Super Luxury Vehicles Market: Product Technology Transfer, Global, 2016
30. Super Luxury Vehicles Market: Technology Transfer, Global, 2016
31. Super Luxury Vehicles Market: Technology Transfer, Global, 2016
32. Automotive OEM Strategic Imperatives for Success and Growth, Global, 2016
33. Super Luxury Vehicles Market: Key Conclusions, Global, 2016


1. Super Luxury Vehicles Market: High-volume Luxury Vehicles Sales, Global, 2015–2016
2. Super Luxury Vehicles Market: Low-volume Luxury Vehicles Sales, Global, 2015–2016
3. Super Luxury Vehicles Market: Price Range, Global, 2016
4. Super Luxury Vehicles Market: High-end Luxury Powertrain Distribution, Global, 2016
5. Super Luxury Vehicles Market: High-end Luxury Powertrain Distribution, Global, 2017–2025
6. Super Luxury Vehicles Market: Cost of Luxury Vehicles Vs Electric Vehicles, United States, 2016
7. Super Luxury Vehicles Market: Super Luxury Brand Powertrain Distribution, Global, 2016–2025
8. Super Luxury Vehicles Market: Bentley’s Continental Vs Bentayga Sales, United States, 2016



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