USD
GBP 
CNY 
EUR 
INR 
JPY 
MYR 
ZAR 
KRW 
THB 
eCommerce in Russia
Capturing Double-digit Growth Takes More than Business Model Copy-Paste
13-Jan-2015
Asia Pacific
Market Research
MA65-01-00-00-00
IT02973-AP-MR_16834
This Frost & Sullivan research service provides the reader with an overview of the current state and key trends in Russian eCommerce. It showcases Russia as one of the fastest-growing and most-promising eCommerce markets in the world. Acknowledging the attractiveness of Russian eCommerce in recent years, the research service provides a perspective on the state of the market, profiles key participants, and reviews recent trends and key challenges. It also highlights country specifics, recognizing that despite ongoing progress these factors continue represent significant, unique challenges. It provides and original view of industry evolution and a balanced outlook for the future of eCommerce.
Executive Summary
Objective, Scope, and Methodology
Introduction to eCommerce Environment in Russia
Russian Internet Audience in International Context
Russian Internet Penetration by Region
Russian Internet Users by Agglomeration
Western eCommerce Companies and Russian Counterparts
eCommerce Sales as Share of Total Retail Sales
eCommerce Market Size in Russia
Revenue Share by Product Segment
Segment Revenue
Segment Revenue Growth
eCommerce Orders by City
Notable eCommerce Retailers by Main Category Focus
Notable eCommerce Retailers by Main Category Focus (continued)
Notable eCommerce Retailers by Main Category Focus (continued)
Proliferation of Russian eCommerce Web Sites
Online Shop Numbers by Size
Delivery Methods
Payment Methods
Most Visited Sites
Tax-free Threshold Debate
A Wide Take—A Selection of Russian eCommerce Challenges
Russia-specific eCommerce Challenges
Russia-specific eCommerce Challenges (continued)
Relative Advantages of eCommerce and Offline Retail
Traditional Customer Journeys
Hybrid Customer Journeys
Case Study?Ulmart
Case Study?Ulmart (continued)
Case Study—OZON.ru
Case Study—Yandex.Market
Operations’ Contribution to Success
Operations’ Contribution to Success (continued)
Conclusions
Conclusions (continued)
Legal Disclaimer
The Frost & Sullivan Story
Value Proposition
Global Perspective
Industry Convergence
360º Research Perspective
Implementation Excellence
Our Blue Ocean Strategy
Speak directly with our analytics experts for tailored recommendations.
Recent related Information Technology research
16 Oct 2026 | Global | Megatrends
Trend Opportunity Profiles: Banking and Financial Services
Banking and financial services are entering a new phase of transformation as AI evolves from a supporting tool into an autonomous enterprise capability. This outlook examines six interconnected opportunities: agentic AI for autonomous operations, real-time AI auditing, regulatory intelligence and co...
16 Oct 2026 | Global | Frost Radar
Frost Radar™: Satellite IoT, 2026
Direct-to-device (D2D) connectivity and 3GPP NTN standards are reshaping the satellite IoT market. Release 17 enabled satellite NB-IoT through standard cellular modules, SIMs, and devices. The shift to 5G New Radio NTN supports higher-throughput, delay-sensitive services, such as direct-to-smartphon...
15 Oct 2026 | Latin America | Frost Radar
Frost Radar™: Managed Cloud Service Providers in Latin America, 2026
Cloud has become an established component of enterprise technology strategy in Latin America, but adoption has not necessarily reduced complexity. Many organizations now operate fragmented environments: public cloud, private cloud, on-premises infrastructure, legacy applications, SaaS platforms, and...
13 Oct 2026 | Global | Strategic Imperatives
Top 10 Strategic Imperatives for Public Cloud Services, Global, 2026
The global public cloud services industry is shifting from an era focused primarily on cloud migration and cost optimization to one centered on control, trust, intelligence, and measurable business outcomes. Enterprises are no longer asking whether workloads belong in the cloud. Instead, they are de...
08 Oct 2026 | Global | Customer Research
Growth Opportunities for Communications and Collaboration in the Government Sector
Data from Frost & Sullivan's IT Decision Maker survey shows that government communications are entering a decisive new phase. The research finds that modernization is moving beyond routine technology replacement. Agencies now want communications platforms that improve public services, support employ...
Purchase includes:
- Report download
- Growth Dialog™ with our experts
Growth Dialog™
A tailored session with you where we identify the:- Strategic Imperatives
- Growth Opportunities
- Best Practices
- Companies to Action
Impacting your company's future growth potential.
| Deliverable Type | Market Research |
|---|---|
| No Index | No |
| Podcast | No |
| Author | Martin Hoff ter Heide |
| Industries | Information Technology |
| WIP Number | MA65-01-00-00-00 |
| Is Prebook | No |
eCommerce in Russia
$2,450.00
Special Price $1,837.50 save 25 %