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20-Dec-2008
Europe
Market Research
G009-01-00-00-00
AU00555-NA-MR_09155
Consumer research study focussing on European Attitudes and Perceptions towards Sustainability, Environment and Alternate Powertrains. Sample of 2,648 consumers across Europe. The research study involved consumers 17 years and above with a good mix of both genders owning different vehicle segment cars.
Introduction and Objectives
- Introduction
- Objectives Of The Research
Executive Summary
- Top 10 Hot Questions in the Industry
Conclusions and Recommendations
- Conclusions and Recommendations
Study Findings
- Environmental and Sustainability Issues
- Alternative Power Train Fuels and Hybrids.
- Interest in Alternative Fuelled Vehicles.
- Desirability and Willingness to Pay
- Plug in Hybrids
- Tracking Analysis from 2006 Consumer Study
- Customer Groups
- Vehicle Satisfaction & Brand Perceptions
Study Conclusions
- Conclusions & Recommendations
Appendix I - Additional Findings
- Additional Findings
Appendix II - Demographic Information
- Demographics
Appendix III – Segment and Vehicle Owner Brand Perception
- Segment-Wise Analysis: Premium environmentally friendly vehicles
- Segment-Wise Analysis: Volume environmentally friendly vehicles
- Segment-Wise Analysis: Premium High Performance Vehicles
- Segment-Wise Analysis: Volume High Performance Vehicles
- Owner Analysis: Premium and Volume Environmentally Friendly Vehicles
- Owner Analysis: Premium and Volume High Performance Brand
Appendix IV – Other Thoughts
- Other Thoughts
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| Deliverable Type | Market Research |
|---|---|
| No Index | No |
| Podcast | No |
| Industries | Automotive |
| WIP Number | G009-01-00-00-00 |
| Is Prebook | No |
European Consumer's Attitudes & Perceptions Towards Sustainability, Environment and Alternate Powertrains (Hybrids, Flex-fuels, NG Vehicles)
$45,000.00
Special Price $33,750.00 save 25 %