Future of Tire Retailing in North America and Europe, Forecast to 2023

Online Sales of Replacement Tires to Account for Approximately $11 Billion in Revenue in 2023

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The report discusses the future of tire retail in North America and Europe and covers Class 1-3 replacement tires in passenger cars. The aim of the study is to envision the Future of tire retailing for the automotive aftermarket in North America and Europe. It discusses the demand forecast (2017-2023) in terms of volume (million units) and value ($ billion), while the base year of research is 2016. The primary focus of the research is on understanding and analyzing key trends in tire retailing across different regions, and also assessing how different market participants are responding. These trends include the adoption of eCommerce in tire retailing, downstream activity of tire suppliers, adoption of new busin

Table of Contents

Executive SummaryExecutive Summary—Key FindingsExecutive Summary—Tire Retail OverviewExecutive Summary—5 Key Trends in Tire RetailingExecutive Summary—Penetration of Online Retail in Tire Sales (Forecast 2023)Executive Summary—Supplier Activity SnapshotExecutive Summary—Channel Participant Activity SnapshotExecutive Summary—New Business Models in Tire RetailExecutive Summary—Activity of Online Participants (Delticom)Executive Summary—Connected Tires (Pirelli)Executive Summary—Tire Retail in the Future 2023Research Scope, Objectives, Background, and MethodologyResearch ScopeResearch Aims and ObjectivesKey Questions this Study will AnswerResearch BackgroundResearch MethodologyDefinitionsChannel Participant DefinitionsReplacement Tire Market Outlook—North America and EuropeTire Replacement—Demand InfluencersImpact of Legislation on the Future of Tire RetailNorth American Tire Aftermarket—Replacement Demand ForecastNorth American Tire Aftermarket—Market Share AnalysisEuropean Tire Aftermarket—Replacement Demand ForecastEuropean Tire Aftermarket—Market Share AnalysisTrends in Tire Retailing5 Key Trends in Tire RetailingTire Retailing Trends—Impact AnalysisTire Retailing Trends—Regional Level AnalysisDigitization Enabling the Shift from Service to SolutionTrend 1—Emergence of eCommerceTrends in Tire Retailing—Emergence of eCommerceeCommerce of Tires—Online Revenue and ForecasteCommerce of Tires—Penetration of Online Retail in Tire Sales (Forecast 2023)eCommerce of Tires—Impact on Channel Participants Activity of Online Participants (Delticom)Marketplace to Solution Provider—Tyre24Tire Rack Focusing on B2B Customer SegmentOmnichannel Merchandising—Canadian TiresOnline Tire Seller BenchmarkingActivity of Online Participants—Impact on Channel Participants Trend 2—Downstream Activity of Tire SuppliersTrends in Tire Retailing—Downstream Activity of Tire SuppliersDownstream Activity of Tire SuppliersDownstream Solution Development—MichelinConnected Tires—PirelliTraditional Channel Activity—ConsolidationSupplier Benchmarking in Tire RetailingDownstream Activity of Tire Suppliers—Impact on Channel Participants Trend 3—Adoption of New Business ModelsTrends in Tire Retailing—Adoption of New Business ModelsTrends in Tire Retailing—Adoption of New Business Models (continued)Adoption of New Business Models—Subscription-based Tire Selling by ZenisesAdoption of New Business Models—Amazon Selling ‘Services as a Solution’Adoption of New Business Models—Impact on Channel Participants Trend 4—Connected ServicesTrends in Tire Retailing—Connected ServicesConnected Services—Opportunities in Tire RetailAuxiliary Services—GoodyearConnected Services—Impact on Channel ParticipantsTrend 5—Influx of Tier-4 TiresTrends in Tire Retailing—Influx of Tier-4 TiresGrowth of Low-cost Tire ImportsTire Aftermarket—Tier-4 Market ScenarioInflux of Tier-4 Tires—Impact on Channel ParticipantsGrowth Opportunities and Companies to ActionGrowth Opportunity—Connected StoresStrategic Imperatives for Tire RetailersConclusionKey ConclusionsThe Last Word—3 Big PredictionsLegal DisclaimerAppendixMarket Engineering Methodology

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