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Global Advanced Driver Assistance Systems and Autonomous Driving Industry, Outlook 2023
Eyes-off Driving and Automation in Parking Solutions Augmenting the Future Growth Potential of the Autonomous Driving Industry
03-May-2023
North America
Market Outlook
MGDF-01-00-00-00
AU02525-NA-MO_27618
Though the automotive industry is recovering from the COVID era and reaching pre-COVID forecasted vehicle sales, it still faces many challenges—regulatory hurdles, semiconductor shortages, and geopolitical chaos. Original equipment manufacturers and value chain partners are realigning their product strategies, road maps, and launch timelines to adapt to these challenges. They have rerouted investments to develop and deploy hands-off and eyes-off driving technologies in production vehicles for short-term returns.
In 2023, Frost & Sullivan expects a few premium original equipment manufacturers to launch vehicles in eyes-off driving systems in their flagship vehicles in the US, Japanese, Chinese, Korean, and European markets, while mass market original equipment manufacturers like GM will extend hands-off driving to urban roads in North America.
In this annual autonomous driving outlook study, Frost & Sullivan analyzes the global advanced driver-assistance system and automated vehicle forecast, the global and regional regulatory overview, advanced driver-assistance system and autonomous driving feature penetration, regional analysis, notable collaborations, partnerships, mergers and acquisitions, and critical predictions. The report also lists all major trends influencing the autonomous driving market in 2023 and discusses the top five trends in detail.
The key trends discussed in this study are:
• Wider Launch of Eyes–off Driving L3 Autonomous Driving
• Automated Parking Solutions
• Collaborative Approach to Accelerate AD
• Augmented Driver Monitoring System Growth
• Growing Need for Automated Driving Maps
Author: Varun Krishna Murthy
Research Scope
Key Findings—A Recap of 2022
Autonomous Vehicle (AV) Regulations Overview—Global
ADAS and Autonomous Vehicle Market Overview
Key Findings—Top 5 Predictions for 2023
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Autonomous Driving Industry
Growth Opportunities Fuel the Growth Pipeline Engine™
Top 5 Global Economic Highlights of 2022
Top 5 Global Economic Highlights of 2023
Global GDP Growth Expectations
Recessionary/Slowdown Expectations for Major Economies
Global GDP Growth Snapshot
Advanced Market Predictions for 2023
Emerging Market Predictions for 2023
2023 Regional Risks and Policy Direction
Vehicle Segmentation
SAE International Definition for Levels of Driving Automation
Market Segmentation
ADAS and AD Regulations Overview—Europe
ADAS and AD Regulations Overview
AV Regulations and Testing Landscape Overview—North America
Notable Mergers and Acquisitions in ADAS and AD in 2022
Notable Collaborations in ADAS and AD in 2022
Notable Collaborations in ADAS and AD in 2022 (continued)
Notable Collaborations in ADAS and AD in 2022 (continued)
Emerging Competitors In Related Markets
Top Trends Driving the Global ADAS and AD Market
Trend 1—Wider Launch of Eyes-off Driving L3 AD
Case Study—Growing Deployment of Mercedes-Benz Drive Pilot
Trend 2—Automated Parking Solutions
Case StudyContinental’s Autonomous Parking Solutions
Trend 3—Collaborative Approach to Accelerate AD
Case StudyCollaborative Approach to Accelerate AD
Trend 4—Augmented DMS Growth
Smart Eye’s DMS
Trend 5—Growing Need for Automated Driving Maps
TomTom HD Maps For AD
Market Assumptions
Technology Assumptions
Forecast by Autonomy Level
ADAS and Autonomous Vehicle Sales Forecast
L4 Autonomous Vehicle Sales Forecast
Analysis by Region—North America
Analysis by Region—Europe
Analysis by Region—APAC
Growth Opportunity 1—Eyes-off Driving in Europe, North America, and APAC, 2023
Growth Opportunity 1—Eyes-off Driving in Europe, North America, and APAC, 2023 (continued)
Growth Opportunity 2—Growth of Advanced Perception Sensors
Growth Opportunity 2—Growth of Advanced Perception Sensors (continued)
Growth Opportunity 3—Collaborations, Mergers and Acquisitions
Growth Opportunity 3—Collaborations, Mergers, and Acquisitions (continued)
Abbreviations and Acronyms
Your Next Steps
Why Frost, Why Now?
List of Exhibits
Legal Disclaimer
List of Figures
- ADAS and AD Regulations: Overview, Global, 2023
- ADAS/AD Market: Vehicle Sales Trends, Global & Key Regions, 2023 and 2030
- ADAS and AD Regulations: Overview, Europe, 2023
- ADAS and AD Regulations: Overview, APAC, 2023
- ADAS and AD Regulations: Overview, North America, 2023
- ADAS/AD Market: Notable Mergers and Acquisitions, 2022 and 2023
- ADAS/AD Market: Notable Collaborations, 2022 and 2023
- ADAS and AD Market: Top Market Trends, Global, 2023–2030
- ADAS/AD Market: Mercedes-Benz ODD Strategy, Launch Timelines, Partner Ecosystem, 2023
- AD Market: Market Assumptions, Global, 2022–2028
- AD Market: Technology Assumptions, Global, 2022–2028
- AD Market: Forecast by Autonomy Level, Global, 2022–2030
- AD Market: ADAS and Autonomous Vehicle Sales Forecast, Global, 2022–2030
- AD Market: L4 Autonomous Vehicle Sales Forecast, Global, 2023–2030
- AD Market: Analysis by Region, North America, 2023 and 2030
- AD Market: Analysis by Region, Europe, 2023 and 2030
- AD Market: Analysis by Region, APAC, 2023 and 2030
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