Growth Opportunities Driven by Future Family Scenarios

Growth Opportunities Driven by Future Family Scenarios

New Family Structures and Consumption Patterns Leading to New Business Growth Strategies

RELEASE DATE
26-Apr-2022
REGION
Global
Deliverable Type
Megatrends
Research Code: K766-01-00-00-00
SKU: CI00812-GL-MT_26508
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CI00812-GL-MT_26508

Growth Opportunities Driven by Future Family Scenarios
Published on: 26-Apr-2022 | SKU: CI00812-GL-MT_26508

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Aging population, urbanization, and decreasing fertility rates have ushered major shifts in family structures the world over. More people are choosing to live in cost-effective, easily available, single-occupancy units in highly urbanized areas. With more women entering the labor force, government policies and strategies are focusing on gender-equal pay. Legislation for equal status for the LGBTQ community is leading to new dimensions in family structure. With economic independence, more and more women are opting to stay single and childless for longer periods of time. New career opportunities and work-related goals, and gender economic equality challenge the traditional family structure.

This comprehensive study covers evolving family structures, explores major future trends, and highlights opportunities arising from such changes. Over the next decade, we will see an 8–10% increase in single-person and single-parent households. About 30% of couple-only households will remain childless by 2030, and developed countries will see double-digit growth in rainbow families during the same timeframe. As the family structure shrinks from a unit of 4 members to just a single person, technology will play a significant role in not only making a household but also in fulfilling the functional role of a companion. From robotic caregivers to virtual companions, AI-enabled robots will be an integral part of future families. Free time and financial requirements will change and generate many business opportunities for companies.

Key Issues Addressed

  • How will the family structure change in the upcoming years?
  • What are the prominent family structure types that will be formed worldwide?
  • What will be the consumption patterns of each of these new family structures?
  • How can companies generate opportunities from these changing family structures and expand their offerings?
  • What are the critical success factors for companies seeking to cater to this trend?

Author: Malabika Mandal

Why is Growth Becoming Increasingly Difficult to Achieve?

The Strategic Imperative 8™

Our Mega Trend Universe—Overview

Growth Opportunities Fuel the Growth Pipeline Engine™

Our Mega Trend Universe—Future of Families

Key Findings

Growth Opportunities Critical to Future Success

Shift from Traditional to Future Family Scenarios

Overview

Top Trends by Family Structure

Trend in Focus—The Rise of Single-person Households

Consumer Expenditure by Single-person Household

Trend In Focus—The Rise of Single-parent Families

Consumption Pattern of Single-parent Families by Gender

Trend in Focus—The Increase in Zero-child Families

Trend in Focus—The Prevalence of Rainbow Families

Trend Opportunity—Regional Exposure

Trend Opportunity—Top Levers

Trend Opportunity—Impact and Certainty Analysis

Trend Opportunity—Impact and Certainty Analysis (continued)

Trend Opportunity—BEETS Implications

Growth Opportunity 1—Virtual Companions for Future Families

Growth Opportunity 1—Virtual Companions for Future Families (continued)

Growth Opportunity 2—Personalized Digital Entertainment for Single-Person Households

Growth Opportunity 2—Personalized Digital Entertainment for Single-Person Households (continued)

Growth Opportunity 3—Tailored Financial Services for Single-Person & Rainbow Households

Growth Opportunity 3—Tailored Financial Services for Single-Person & Rainbow Households (continued)

Identifying Your Company’s Growth Zone

Critical Success Factors for Growth

Conclusion—The Way Forward

List of Exhibits

Legal Disclaimer

Your Next Steps

Our Mega Trend Universe

Our Mega Trend Universe (continued)

Purchase includes:
  • Report download
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Growth Dialog™

A tailored session with you where we identify the:
  • Strategic Imperatives
  • Growth Opportunities
  • Best Practices
  • Companies to Action

Impacting your company's future growth potential.

Aging population, urbanization, and decreasing fertility rates have ushered major shifts in family structures the world over. More people are choosing to live in cost-effective, easily available, single-occupancy units in highly urbanized areas. With more women entering the labor force, government policies and strategies are focusing on gender-equal pay. Legislation for equal status for the LGBTQ community is leading to new dimensions in family structure. With economic independence, more and more women are opting to stay single and childless for longer periods of time. New career opportunities and work-related goals, and gender economic equality challenge the traditional family structure. This comprehensive study covers evolving family structures, explores major future trends, and highlights opportunities arising from such changes. Over the next decade, we will see an 8–10% increase in single-person and single-parent households. About 30% of couple-only households will remain childless by 2030, and developed countries will see double-digit growth in rainbow families during the same timeframe. As the family structure shrinks from a unit of 4 members to just a single person, technology will play a significant role in not only making a household but also in fulfilling the functional role of a companion. From robotic caregivers to virtual companions, AI-enabled robots will be an integral part of future families. Free time and financial requirements will change and generate many business opportunities for companies.--BEGIN PROMO--

Key Issues Addressed

  • How will the family structure change in the upcoming years
  • What are the prominent family structure types that will be formed worldwide
  • What will be the consumption patterns of each of these new family structures
  • How can companies generate opportunities from these changing family structures and expand their offerings
  • What are the critical success factors for companies seeking to cater to this trend

Author: Malabika Mandal

More Information
Deliverable Type Megatrends
Author Malabika Mandal
Industries Cross Industries
No Index No
Is Prebook No
Podcast No
WIP Number K766-01-00-00-00