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Growth Opportunities for Commercial Vehicle On-demand Features
Transforming Commercial Vehicle Ownership Practices by Building Business Models Around Unbundled, Microtransaction of On-demand Feature Utilization
10-Apr-2023
North America
Market Research
PCF5-01-00-00-00
AU02507-GL-MR_27522
The on-demand business model in the automotive industry is revolutionizing the way customers subscribe to a particular service offered by OEMs. The model allows customers to activate or deactivate a service according to their regional (or custom) requirement. The subscription offered by automakers can be on a monthly, yearly, hourly, per kilometer basis, or a one-time payment. This business model enables OEMs to monetize and increase their revenue from the connected services that they offer. Connectivity is already prevalent in commercial vehicles, with fleets opting for features that improve vehicle management and overall productivity. These services are primarily offered on a subscription basis, which includes a standard or customized package option, depending on feet requirements. However, with the advancement of IoT, artificial intelligence, and over-the-air network speed, customers will be more than willing to ask for these features whenever they require it. Autonomous, safety and security, convenience, and smart features are likely to be offered on demand. During the initial adoption stage and because of limited penetration, these features will be slowly introduced to the market in target applications but on a subscription basis; however, once considerable volume penetration is achieved, manufacturers, suppliers, and service providers will begin offering features as per the demand and will ensure business case viability for them. This study covers the major trends, factors, and activities around the inception of commercial vehicle on-demand features, and captures the outlook in seven segments based on their expected launch dates and pricing position.
Author: Jagadesh Chandran
Why Is It Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on Commercial Vehicle Feature on Demand (FoD) Services
Growth Opportunities Fuel the Growth Pipeline Engine™
Feature on Demand (FoD) Services Scope Analysis
Trucks of Future Approach
Tentative Commercial Vehicle Feature on Demand Services
Value Creation through Lifecycle
Extent of Features and Services on Demand in the Future
Segmentation
Growth Drivers for Feature on Demand Services
Growth Restraints for Feature on Demand Services
OTA Trends Affecting FoD Adoption
Shifting Customer Trends Supporting New Business Models
Anticipated FoD Services in Commercial Vehicles
Technology Built for FoD Services
Regulatory and Legal Challenges in Implementing FoD
Rise of Attractive Business Models and Payment Options
FoD Access Types and Delivery
On-demand Features Offering and Sample Rates
Impact of Connectivity
Effect of Connectivity in Futuristic Business Models
Business Model Shifts: Recommendations to Manufacturers
Key Business Models in In-vehicle FoD Payments
In-vehicle Payment Options: Cards & Digital Wallets
In-vehicle Payment: Types of Intermediaries and Services
What will be the Future of In-vehicle Payments?
Infotainment: Overview and Roadmap Prognosis
Infotainment FoD Utility: Fleet vs. Drivers
Infotainment Features: Packaging and Pricing Points, 2023
Fleet Management: Overview and Roadmap Prognosis
Fleet Management FoD Utility: Fleet vs. Drivers
Fleet Management Features: Packaging and Pricing Points, 2023
Navigation: Overview and Roadmap Prognosis
Navigation FoD Utility: Fleet vs. Drivers
Navigation Features: Packaging and Pricing Points, 2023
Vehicle Performance: Overview and Roadmap Prognosis
Vehicle Performance FoD Utility: Fleet vs. Drivers
Vehicle Performance Features: Packaging and Pricing Points, 2023
Safety and Security: Overview and Roadmap Prognosis
Safety and Security FoD Utility: Fleet vs. Drivers
Safety and Security Features: Packaging and Pricing Points, 2023
ADAS and Autonomous: Overview and Roadmap Prognosis
ADAS and Autonomous FoD Utility: Fleet vs. Drivers
ADAS and Autonomous Features: Packaging and Pricing Points, 2023
Convenience and Smart Features: Overview and Roadmap Prognosis
Convenience and Smart FoD Utility: Fleet vs. Drivers
Convenience and Smart Features: Packaging and Pricing Points, 2023
Growth Opportunity 1: Renewed Interest in Connected Services
Growth Opportunity 1: Renewed Interest in Connected Services (continued)
Growth Opportunity 2: Data Monetization
Growth Opportunity 2: Data Monetization (continued)
Growth Opportunity 3: Fleet-specific Features
Growth Opportunity 3: Fleet-specific Features (continued)
List of Exhibits
Legal Disclaimer
List of Figures
- FoD Services: Key Growth Drivers, Global, 2023–2035
- FoD Services: Key Growth Restraints, Global, 2023–2035
- Availability of FoD Services for Commercial Vehicles, Global, 2023
- In-Vehicle Payment: Types of Intermediaries and Services, Global, 2023
- Commercial Vehicle FoD Services: Infotainment Utility Matrix for Fleets vs. Drivers, Global, 2023
- Commercial Vehicle FoD Services: Fleet Management Utility Matrix for Fleets vs. Drivers, Global, 2023
- Commercial Vehicle FoD Services: Navigation Utility Matrix for Fleets vs. Drivers, Global, 2023
- Commercial Vehicle FoD Services: Vehicle Performance Utility Matrix for Fleets vs. Drivers, Global, 2023
- Commercial Vehicle FoD Services: Safety and Security Utility Matrix for Fleets vs. Drivers, Global, 2023
- Commercial Vehicle FoD Services: ADAS and Autonomous Utility Matrix for Fleets vs. Drivers, Global, 2023
- Commercial Vehicle FoD Services: Convenience and Smart Features Utility Matrix for Fleets vs. Drivers, Global, 2023
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