Healthcare Landscape and Outlook in Turkey

Top Growth Opportunities by 2015

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The study analyses the Turkish healthcare landscape, market outlook and growth opportunities by covering private healthcare services, pharmaceuticals, medical devices, medical imaging and clinical diagnostics segments. Rapid economic growth and healthcare transformation program generated a significant increase in healthcare expenditure in Turkey. The healthcare market in Turkey will witness more growth than mature markets, such as those in the United States, Japan and Europe. The research methodology of this study is based on primary interviews and secondary sources. The forecast period is 2011–2015.

Table of Contents

Executive SummaryExecutive SummaryExecutive Summary (continued)Executive Summary—Market Engineering MeasurementsExecutive Summary—CEO’s PerspectiveMarket OverviewMarket Overview—Healthcare SystemHealth Transformation Program (HTP)Health Transformation Program (HTP)Health Transformation Program (HTP)Health Transformation Program (HTP)Health Transformation Program (HTP)Health Transformation Program (HTP)Health Transformation Program (HTP)Market Overview—Healthcare InfrastructureMarket Overview—Healthcare Infrastructure (continued)Market Overview—Healthcare ExpenditureMarket Overview—Healthcare Expenditure (continued)Demographics and Disease BurdenDemographics—Aging PopulationDemographics—The Rise of Middle ClassDemographics—Physician PopulationDemographics—Key Health Indicators and Top Causes of DeathDisease Burden—Prevalence Rates of Top DiseasesDisease Burden—Cancer Incidence RatesTotal Healthcare MarketMarket Engineering MeasurementsTotal Healthcare Market—SegmentationTotal Healthcare Market—Revenue ForecastTotal Healthcare Market—Revenue Forecast by SegmentTotal Healthcare Market—Top Growth Opportunites in Private Healthcare Services Segment Total Healthcare Market—Top Growth Opportunities in Pharmaceuticals SegmentTotal Healthcare Market—Top Growth Opportunities in Medical Devices SegmentPrivate Healthcare Services Segment BreakdownPrivate Healthcare Services Segment BreakdownPrivate Healthcare Services Segment—Drivers and RestraintsPrivate Healthcare Services Segment—Revenue ForecastPrivate Healthcare Services Segment—Revenue Forecast by Payment TypePharmaceuticals Segment BreakdownPharmaceuticals Segment BreakdownPharmaceuticals Segment—Drivers and RestraintsPharmaceuticals Segment—Revenue ForecastPharmaceuticals Segment—Revenue Forecast by SubsegmentPharmaceuticals Segment—Revenue Split by Therapeutic AreaMedical Devices Segment BreakdownMedical Devices Segment BreakdownMedical Devices Segment—Drivers and RestraintsMedical Devices Segment—Revenue ForecastMedical Imaging Segment BreakdownMedical Imaging Segment BreakdownMedical Imaging Segment—Drivers and RestraintsMedical Imaging Segment—Revenue ForecastMedical Imaging Segment—Revenue Forecast by SubsegmentClinical Diagnostics Segment BreakdownClinical Diagnostics Segment Breakdown Clinical Diagnostics Segment—Drivers and RestraintsClinical Diagnostics Segment—Revenue ForecastClinical Diagnostics Segment—Revenue Forecast by SubsegmentThe Last WordThe Last Word—Three Big PredictionsLegal DisclaimerAppendixMarket Engineering MethodologyTable of Acronyms UsedTable of Acronyms Used (continued)




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