Hot TopicOver-the-top Video Services Market in Latin America

OTT Market Revenue in LATAM to Reach $783 million in 2018, Slightly Affecting Pay TV Revenues

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This market insight examines the OTT video services market in Latin America. It provides information on the number of subscriptions and the revenue for 2013 and 2018 in Latin America and discusses its impact on pay TV services, based on an end-user survey conducted in the 5 major countries of the region. This analysis also provides insights gleaned from Netflix, Claro Video, and TIM Fiber case studies in Latin America. The study includes a market overview, global and Latin American perspectives, forecasts, market drivers and restraints, end-user survey results, and case studies.

Table of Contents

Hot Topic—Over-the-top Video Services Market in Latin AmericaExecutive SummaryKey FindingsMarket OverviewResearch Objectives, Scope, and Methodology Research Objectives, Scope, and Methodology (continued)Research Objectives, Scope, and Methodology (continued)Market Overview—DefinitionsMarket Overview—Definitions (continued)Market Overview—Definitions (continued)Market Overview—Definitions (continued)Market Overview—The OTT Video EcosystemThe Global PerspectiveGlobal Internet VOD SubscribersGlobal Internet VOD Forecast by Number of Titles (Pay-Per-View Video Content) StreamedGlobal Online Video Advertising Market Revenue ForecastThe Global Perspective—Forecast DiscussionExternal Challenges: Drivers and Restraints—Total Over-the-top Video Services MarketMarket DriversMarket RestraintsImpact of OTT Services in Latin AmericaEstimated OTT Service Subscribers in Latin AmericaEstimated Impact of OTT Services in Latin AmericaImpact of OTT Services in Latin America—InsightsLatin American OTT Services End-user SurveyInsights From Non-linear Pay TV Services—End-user ProfileInsights From Non-linear Pay TV Services—Use of Video Online ServicesInsights From Non-linear Pay TV Services—Types of Video Online Services UsedInsights from Non-Linear Pay TV Services—How Latin American Users Access Online ContentInsights from Non-Linear Pay TV Services—Why Use Online Video Services?Insights from Non-Linear Pay TV Services—What Price Do Users Pay for Online Video Renting Services?Insights From Non-linear Pay TV Services—End-User Behavior When Adopting OTT ServicesEntertainment Drives OTT Demand in Latin America on a Monthly BasisLatin American OTT Services End-user Survey—InsightsSelected Case StudiesSelected Case Studies—OverviewSelected Case Studies—NetflixSelected Case Studies—Claro VideoSelected Case Studies—TIM Blue Box in BrazilThe Last WordThe Last WordThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue PropositionGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy

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