Global Media Streaming Devices Market, Forecast to 2024

Global Media Streaming Devices Market, Forecast to 2024

Streaming Services Hasten Cord-cutting Transition from Pay TV to Direct-to-consumer Model While Smart TVs Limit Stand-alone Devices

RELEASE DATE
10-Dec-2018
REGION
North America
Research Code: 9AC1-00-37-00-00
SKU: EM00313-NA-MR_22616

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Description

Media streaming devices are connected, unmanaged devices whose primary purpose is to receive on-demand content via the Internet and display it on a television screen. Demand for media streaming devices was originally derived from cord-cutters looking for convenient, cost-effective ways to access entertainment content with a lean-back experience. Media streaming device shipment worldwide sold well over the last 4 to 5 years due to an expansion of streaming entertainment services with growing content libraries, new, yearly product introductions with upgraded capabilities and because of discontent with advertising on broadcast television and dissatisfaction at the increasing faster-than-inflation costs of cable and satellite pay television. Frost & Sullivan expects unit shipment for the global media streaming devices market to increase from 56.2 million in 2018 to 128.1 million in 2024, at a compound annual growth rate (CAGR) of 14.7% from 2018 to 2024. There are indications that continued growth will slow down slightly as products saturate mature markets until newer television technologies, such as 4K resolution and high dynamic range, coupled with good broadband access become more widespread across the globe. Media streaming device adoption depends heavily on underlying entertainment streaming services, like Netflix and Hulu, and device ecosystems like Amazon Prime, Apple iTunes, the Google Play Store, and Roku’s FandangoNOW. As entertainment consumers also have the option to watch content on phones, tablets, desktops, and laptops, media streaming device adoption also depends on consumer viewing habits preferring a lean-back experience for various short- and long-form content.

Research Scope

This market insight covers the following:

  • Global market trend analyses, including market drivers and restraints.
  • Detailed unit shipment forecasts for the total media streaming devices market.
  • A competitive landscape, in terms of major participants and market share analysis.

The base year of this media streaming devices insight is 2017, with forecasts running up to 2024. The research highlights key trends impacting the global media streaming devices market and outlines future implications.

Geographical Segmentation: The global market has been segmented into North America and Latin America (NALA), Europe, the Middle East, and Africa (EMEA), and Asia-Pacific (APAC).


Key Issues Addressed

  • Will the market continue to grow at its present rate over the forecast period? What are the drivers and restraints for growth in this market?
  • Where does media streaming device technology stand today and going forward?
  • What are the primary challenges faced by vendors addressing this market? How can vendors overcome these challenges? How do vendor ecosystems factor into this market?
  • What does the current competitive landscape look like? Is the market attractive for mergers and acquisitions?
  • What are the revenue breakups by geographical regions – NALA, EMEA, and APAC? Which are the fastest growing regions?

Author: Robert Cavin

Table of Contents

Key Findings

Market Engineering Measurements

Introduction

Introduction (continued)

Introduction (continued)

Introduction (continued)

Global Market Life Cycle Analysis

Research Scope

Market Overview—Regions Covered

Frost & Sullivan Digital Media Value Chain Coverage

Key Questions this Insight will Answer

Market Engineering Measurements

Media Streaming Devices—Forecasting Methodology

Unit Shipment Forecast

Percent Unit Shipment Forecast by Region

Unit Shipment Forecast by Region

Unit Shipment Discussion

Unit Shipment Discussion (continued)

Competitive Analysis—Market Share

Market Share Analysis

Competitive Structure and Tiers of Competition

Competitive Environment

Selected Other Vendors—Media Streaming Devices

Growth Opportunity 1—Streamers as AI Assistants

Growth Opportunity 2—Platform Consolidation

Growth Opportunity 3—4K/HDR Television Adoption

Strategic Imperatives for Success and Growth

Conclusion

The Last Word—Predictions

Legal Disclaimer

List of Exhibits

The Frost & Sullivan Story

Value Proposition—Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Related Research
Media streaming devices are connected, unmanaged devices whose primary purpose is to receive on-demand content via the Internet and display it on a television screen. Demand for media streaming devices was originally derived from cord-cutters looking for convenient, cost-effective ways to access entertainment content with a lean-back experience. Media streaming device shipment worldwide sold well over the last 4 to 5 years due to an expansion of streaming entertainment services with growing content libraries, new, yearly product introductions with upgraded capabilities and because of discontent with advertising on broadcast television and dissatisfaction at the increasing faster-than-inflation costs of cable and satellite pay television. Frost & Sullivan expects unit shipment for the global media streaming devices market to increase from 56.2 million in 2018 to 128.1 million in 2024, at a compound annual growth rate (CAGR) of 14.7% from 2018 to 2024. There are indications that continued growth will slow down slightly as products saturate mature markets until newer television technologies, such as 4K resolution and high dynamic range, coupled with good broadband access become more widespread across the globe. Media streaming device adoption depends heavily on underlying entertainment streaming services, like Netflix and Hulu, and device ecosystems like Amazon Prime, Apple iTunes, the Google Play Store, and Roku’s FandangoNOW. As entertainment consumers also have the option to watch content on phones, tablets, desktops, and laptops, media streaming device adoption also depends on consumer viewing habits preferring a lean-back experience for various short- and long-form content.--BEGIN PROMO--

Research Scope

This market insight covers the following:

  • Global market trend analyses, including market drivers and restraints.
  • Detailed unit shipment forecasts for the total media streaming devices market.
  • A competiti
More Information
No Index No
Podcast No
Author Robert Cavin
Industries Entertainment and Media
WIP Number 9AC1-00-37-00-00
Is Prebook No
GPS Codes 9523-D1,9705-C1,9A3D-D1,9849-70