Digitizing Network Consumption
22-Dec-2023
Global
Market Research
K944-01-00-00-00
IT_2023_474
In this report, Frost & Sullivan examines the Network-as-a-service (NaaS) business model. NaaS is a modern business model for service providers to quote, sell, and manage network services to enterprises and their wholesale providers. The model enables network operators to deliver a cloud-like consumption model with a frictionless customer experience. Additionally, operators are working together to seamlessly integrate each other’s services; the result is manifested in the NaaS framework.
The report defines NaaS as a series of services integrating multiple platforms to constitute an enterprise-friendly go-to-market strategy. The NaaS concept can additionally help drive more services and innovation in the space. Different ecosystem players define and view their part of the ecosystem NaaS differently—these views are discussed in the report.
Frost & Sullivan thanks the following providers and the MEF NaaS event itself for their invaluable help in researching this area—AT&T, British Telecom, Colt, Comcast Business, DCConnect, Digital Reality, Deutsch Telecom, Epsilon, Equinix, Netcracker, Orange, PCCW-Global Connect, RAD, Telefonica, Verizon, Lumen, Sparkle, and Transunion.
Author: Stephen Thomas
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Network as a Service Industry
Growth Opportunities Fuel the Growth Pipeline Engine™
What is NaaS?
What is NaaS? (continued)
What Does NaaS Mean to Ecosystem Players?
What Does NaaS Mean to Ecosystem Players? (continued)
The Building Blocks of Naas
What Services are Offered Under NaaS?
What Services are Offered Under NaaS? (continued)
What Services are Offered Under NaaS? (continued)
How is NaaS Offered in the Market?
How are Network Operators Approaching NaaS?
Growth Drivers
Growth Driver Analysis
Growth Restraints
Restraint Analysis
Growth Opportunity 1—Upsell and Cross-sell Platforms
Growth Opportunity 1—Upsell and Cross-sell Platforms (continued)
Growth Opportunity 2—Embedded Upgraded Security
Growth Opportunity 2—Embedded Upgraded Security (continued)
List of Exhibits
Legal Disclaimer
- NaaS: Growth Drivers, 2023–2028
- NaaS: Growth Restraints, 2023–2028
Speak directly with our analytics experts for tailored recommendations.
Recent related Information Technology research
08 Oct 2026 | Global | Customer Research
Growth Opportunities for Communications and Collaboration in the Government Sector
Data from Frost & Sullivan's IT Decision Maker survey shows that government communications are entering a decisive new phase. The research finds that modernization is moving beyond routine technology replacement. Agencies now want communications platforms that improve public services, support employ...
07 Oct 2026 | Global | Market Research
Global Audio-Conferencing Devices Market Forecast to 2032
For years, while cameras drew the attention and budget in meeting rooms, audio was often a second thought. That assumption has expired. Audio now sits at the center of meeting equity and collaboration effectiveness, because even the sharpest image is useless if people cannot be heard and understood ...
06 Oct 2026 | Global | Market Research
Apple Performance Tracker, Q2 2026
This Frost & Sullivan tracker provides metrics on Apple's quarterly performance (for both unit sales and revenues) for iPads, iPhones, Macs, and other products, such as iPods, Apple TVs, Beats Electronics, and Apple-branded and third-party accessories. It includes historical quarterly data for all t...
06 Oct 2026 | Global | Market Research
Growth Opportunities in Agentic Orchestration Platforms, Global, 2026–2031
The global market for agentic orchestration platforms is entering a pivotal phase of transformation as enterprises shift from isolated artificial intelligence (AI) experimentation to production-scale deployment. This study examines how organizations are moving beyond pilot initiatives toward embeddi...
28 Sep 2026 | Global | Frost Radar
Frost Radar™: Communications Platform as a Service, 2026
Communications platform as a service (CPaaS) has become foundational infrastructure for digital business, embedding programmable voice, messaging, and video into the applications where customers and employees engage. Enterprises are rearchitecting their communication workflows around programmable in...
Purchase includes:
- Report download
- Growth Dialog™ with our experts
Growth Dialog™
A tailored session with you where we identify the:- Strategic Imperatives
- Growth Opportunities
- Best Practices
- Companies to Action
Impacting your company's future growth potential.
| Deliverable Type | Market Research |
|---|---|
| Author | Stephen Thomas |
| Industries | Information Technology |
| No Index | No |
| Is Prebook | No |
| Keyword 1 | Network Operators Transformation |
| Keyword 2 | Networking Technology Trends |
| Keyword 3 | API-Focused Integrators |
| List of Charts and Figures | NaaS: Growth Drivers, 2023–2028~ NaaS: Growth Restraints, 2023–2028~ |
| Podcast | No |
| WIP Number | K944-01-00-00-00 |