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  • Omnichannel Customer Interaction Solutions in India

Omnichannel Customer Interaction Solutions in India

Seamless Interactive Experience Leading to Customer Retention

  • Research Code : 9AC4-00-03-00-00
  • SKU : IT00303-SA-MR_01409
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  • Release Date : 17-Dec-2014
  • Region : South Asia, Middle East & North Africa
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Maintaining global competitiveness is a complex pursuit for enterprises across industry verticals. Intensifying competition in the business-to-consumer space, with decreasing customer loyalty and higher customer expectations, is proving to be a challenge for product and service providers. This market insight examines the emerging trends in the omnichannel customer interaction solutions market in India. It analyzes market, technology, and vendor trends, current and future adoption, and key challenges and drivers as enterprises aim to evolve from a one-dimensional view of the business environment to a comprehensive view of a range of parameters based on deep market insights.

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Description
Maintaining global competitiveness is a complex pursuit for enterprises across industry verticals. Intensifying competition in the business-to-consumer space, with decreasing customer loyalty and higher customer expectations, is proving to be a challenge for product and service providers. This market insight examines the emerging trends in the omnichannel customer interaction solutions market in India. It analyzes market, technology, and vendor trends, current and future adoption, and key challenges and drivers as enterprises aim to evolve from a one-dimensional view of the business environment to a comprehensive view of a range of parameters based on deep market insights.


Table of Contents

Omnichannel Customer Interaction Solutions in India

Executive Summary

Executive Summary—Key Findings
Executive Summary—Key Findings (continued)
Research Objectives, Scope, and Methodology

Market Overview

Market Overview—Defining Omnichannel Customer Interaction
Customer Interaction Management Evolution
Changing Business Landscape
Changing Business Landscape (continued)
Changing Business Landscape (continued)
Omnichannel Customer Interaction—Technology Ecosystem
Market Overview—Challenges for Multichannel Adoption
Omnichannel Customer Interaction Market Drivers

Technology and Market Trends

Omnichannel Customer Interaction Technology Trends
Key Market Trends
Key Market Trends (continued)
Benefits of Using Omnichannel Customer Interaction
Benefits of Using Omnichannel Customer Interaction (continued)

Value Chain and Vendor Analysis

Value Chain Analysis
Vendor Trends
Vendor Trends (continued)
Market Evolution
Current and Future Adoption Rate
So What Analysis
Key Areas of Importance as Perceived by End Users

Strategic Recommendations

Recommendations
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