Strategic Analysis of Future Passenger Car Cockpit Solutions
Transformative Mega Trends and Shift towards Mobile Living Spaces are Driving Automakers to Develop Smart Cockpit Solutions
07-Dec-2023
North America
Market Research
This research study examines the evolution of passenger vehicle cockpit technologies from conventional systems to smart systems with digital user interfaces. This shift is attributed to the growing demand for connectivity and entertainment services for the driver and other occupants. The adoption of advanced autonomous driving functionalities has paved the way for utilizing the vehicle transit time to be more productive and engaging for the occupants, redefining the passenger vehicle as a personalized living space rather than just a means of transport. This study provides an overview of the smart cockpit systems provided by key solution providers in North America and Europe. As smart cockpit systems undergo constant development in technology and services, solution providers and original equipment manufacturers (OEMs) offer unique features and personalizations to gain a competitive edge and establish a distinct value proposition. The different smart cockpit features available in the vehicles of key OEMs and developments in car cockpits in concept vehicles have also been covered. The study identifies the factors driving and restraining growth in this space and concludes by highlighting the opportunities emerging from the changes in this industry for market players and stakeholders to leverage.
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
Impact of the Top 3 Strategic Imperatives on the Passenger Car Cockpit Industry
Growth Opportunities Fuel the Growth Pipeline Engine™
Growth Drivers
Growth Restraints
Passenger Car Cockpit—Key Components and Systems
Passenger Car Cockpit Key Components and Systems—Description
Passenger Car Cockpit Ecosystem
Digital Cockpit—Current Trends and Future Outlook
Cockpit OEMs’ Strategy and Technology Matrix
Challenges of Digital Cockpit Development
Sony Honda Mobility’s (SHM) AFEELA—Concept Vehicle Background
AFEELA Prototype Cockpit Features
Chrysler Synthesis ockpit oncept and Background
Chrysler Synthesis Cockpit Features
BMW Concept Vehicles and Cockpit of the Future
BMW’s Cockpit of the Future
Volkswagen—ID.7 Cockpit Features
Peugeot Inception Cockpit Features
Mercedes Cockpit Features
Volvo Cockpit Features
Xpeng Cockpit Features
NIO Cockpit Features
Audi Concept Cars and Cockpit Features
Future Passenger Car Cockpit Features from Major OEMs—Summary
Digital Cockpit Platforms of Major Solution Providers
Visteon Smart Cockpit Module Components and Features
Continental Smart Cockpit Module Components and Features
Bosch Smart Cockpit Module Components and Features
Benchmarking of Cockpit Solution Providers for Key OEMs
Key Cockpit Features and Solution Providers by Vehicle Model
Growth Opportunity 1—Cockpit Entertainment
Growth Opportunity 1—Cockpit Entertainment (continued)
Growth Opportunity 2—Personalization
Growth Opportunity 2—Personalization (continued)
Growth Opportunity 3—HWW as an Integrated Feature
Growth Opportunity 3—HWW as an Integrated Feature (continued)
The Last Word
List of Exhibits
Legal Disclaimer
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Deliverable Type | Market Research |
---|---|
Author | Deexeta Mohan Kumar |
Industries | Automotive |
No Index | No |
Is Prebook | No |
Keyword 1 | Automotive Cockpit Technology |
Keyword 2 | Car Cockpit Solutions |
Keyword 3 | Automotive Cockpit Trends |
Podcast | No |
WIP Number | PF88-01-00-00-00 |