Automotive

Strategic Insights into the Turkey Two-wheeler (2W) Market

Booming Start-ups and Investments Enable New Growth Opportunities for Stakeholders

INDUSTRY
Automotive

RELEASE DATE
07-Dec-2023
REGION
Europe
DELIVERABLE TYPE
Market Research

RESEARCH CODE
PFC1-01-00-00-00
SKU
AU_2023_386
Yes
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Strategic Insights into the Turkey Two-wheeler (2W) Market
Published on: 07-Dec-2023 | SKU: AU_2023_386

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There has been a global emergence of start-ups, especially in the electric two-wheeler (E2W) segment, during and after the COVID-19 pandemic, and Turkey is no exception. The country’s 2W industry has witnessed significant growth since 2020, with the E2W market picking up considerable momentum since 2021. The rising urban population, growing popularity of E2Ws due to increasing awareness among customers, and booming first and last-mile connectivity have increased demand for 2Ws in Turkey.

In this report, Frost & Sullivan evaluates the 2W market in Turkey, which includes internal combustion engines and electric powertrains. Besides the macroeconomic overview and Pestle and Porter’s Five Forces analysis for the 2W market, the report focuses on top players, regulations, start-ups, and the investment scenario from the government’s point of view to enhance Turkey’s investment attractiveness. We also provide stakeholders with potential demand and growth opportunities to explore and capture.

Author: Shraddha Ramdas Manjrekar

Why Is It Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on Turkey’s 2W Industry

Growth Opportunities Fuel the Growth Pipeline Engine™

Scope of Analysis

2W Segmentation

Growth Drivers

Growth Restraints

Takeaways

Highlights

Market Roadmap

Overall Market Attractiveness

Market Outlook

Current Trends

Snapshot of Top ICE Models

Economic Overview: Turkey

PESTLE Analysis of Turkey 2W Market

Porter’s 5 Forces Analysis: Turkey 2W Market

Government Regulations

Registered Motorbikes

Unit Sales

Unit Sales by Segment

Unit Sales of E2Ws

Demand Potential

Analysis on the Prospects and Challenges

Key Market Trends

Market Share

Comparative Benchmarking of 2W Models in Turkey

Comparative Benchmarking of 2W Models in Turkey (continued)

Honda Turkey

Mondial

Kuba Motor

Yamaha Turkey

Key Start-ups

Key Product Insights of Start-ups

Investment Attractiveness

Investment Incentives from the Government

Growth Opportunity 1: Shared Mobility and Last-mile Delivery Start-ups to Stimulate Sales Demand for Electric Mobility

Growth Opportunity 1: Shared Mobility and Last-mile Delivery Start-ups to Stimulate Sales Demand for Electric Mobility (continued)

Growth Opportunity 2: Battery-swapping Solutions to Accelerate the E2W Market

Growth Opportunity 2: Battery-swapping Solutions to Accelerate the E2W Market (continued)

Growth Opportunity 3: Investments in the Growing Start-up Ecosystem

Growth Opportunity 3: Investments in the Growing Start-up Ecosystem (continued)

List of Exhibits

List of Exhibits (continued)

Legal Disclaimer

List of Figures
  • 2W: Growth Drivers, Turkey, 2023–2028
  • 2W: Growth Restraints, Turkey, 2023–2028
  • 2W: Key Takeaways, Turkey, 2022
  • 2W: Market Overview, Turkey, 2022
  • 2W: Roadmap, Turkey, 2023
  • 2W: Overall Market Development, Turkey, 2022
  • 2W: Outlook, Turkey, 2023
  • 2W: Current Market Trends, Turkey, 2023
  • 2W: Top Selling Models, Turkey, 2022
  • 2W: Key Government Regulations, Turkey, 2023
  • Registered Motorbikes in Turkey, 2018–2022
  • 2W: Unit Sales, Turkey, 2018–2022
  • 2W: Unit Sales by Segment, Turkey, 2018–2022
  • 2W: Unit Sales of E2Ws, Turkey, 2019–2022
  • 2W: Key Market Trends, Turkey, 2022
  • 2W: Market Share by OEM, Turkey, 2022
  • 2W: Key Start-ups Using E2Ws, Turkey, 2022
  • FDI Inflows, Turkey 2019–2022
  • Top Exporting Sectors, Turkey, 2022
  • Diversified Industrial Structure, Turkey, 2022

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