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Strategic Analysis of European OEMs’ Connected Services and HMI Solutions
Strategic Analysis of European OEMs’ Connected Services and HMI Solutions
Telematics Services are Expected to Achieve a Penetration of 90% in Europe, While More Than 60% of Vehicles will have Wider (12.3+ inch) Infotainment Displays Controlled by Touch or Gestures, with AI-based Digital Assistants being Omnipresent, by 2025
RELEASE DATE
12-May-2020
12-May-2020
REGION
Europe
Europe
Deliverable Type
Market Research
Market Research
Research Code: K3C8-01-00-00-00
SKU: AU01999-EU-MR_24392
$4,950.00
Special Price $3,712.50 save 25 %
In stock
SKU
AU01999-EU-MR_24392
Connected car strategy for the in-vehicle scenario covers 2 major domains—Connected Services and Human-Machine Interfaces (HMI)—apart from other domains that are also important. Each automaker’s portfolio defines its position in the fight to be a market leader in the connected car segment.
This connected services and HMI study for the European region tracks both technology advancements and business models that automakers are applying in the region.
A couple of case studies will pique the interest of readers of this report on how a few automakers are approaching the next wave of connected car use cases – for instance, the beta-testing of services by BMW or the feature-on demand (FoD) services started by VW and Audi hint at what other automakers could pursue in the upcoming years.
Recommendations, possible approaches, and upcoming features are highlighted on almost all the slides as comments from the analyst. Based on the trends, the evolution of connected services and HMI elements are chalked out with appropriate examples of OEMs that are pursuing them.
The study concludes with what will be the scenario of connected services and HMI in the European region. Frost & Sullivan's recommendations provide approaches for all ecosystem players in the region to pursue.
Key Features
Core aspects that are covered in the study are:
- Trends in connected services and HMI – Covers major trends seen across the region and the implementation of these services, and there is a stark difference in the adoption as well.
- Competitive landscape of different automakers – Who are the market leaders, laggards, followers and so on.
- Overview of each automaker – Provides a roadmap of strategies and possible ventures in the next few years, and USPs under both the domains.
- Breakdown of different types of connectivity and their penetration by each automaker – Embedded telematics, tethered and smartphone integration and related services.
- Connected services portfolio – Each service captured and segmented into categories such as convenience, remote services, telematics, infotainment, navigation, and other services that are unique to each automaker.
- Infotainment (HMI) portfolio – Each feature captured across different head units, be it the radio system, display audio, or a navigation system. HMI aspects are categorized into ‘Visual’, ‘Haptics’ and ‘Voice’.
- Vehicle model availability – Both of the above portfolios deep dive into model-level availability, whether the platforms are standard, standalone options or part of a package. Pricing details in terms of the range are also captured for each platform and system.
Key Issues Addressed
- What are the trends in connected services and HMI for Europe?
- What is the current ecosystem covering connected services and HMI players?
- How are the OEMs ranked against each other in Europe?
- What are the business models for connected services and infotainment systems?
- What are the predictions for the future of connected services and HMI?
Connected Services (CS) Trends
Human-Machine Interface (HMI) Trends
Competitive Landscape
Case Study—BMW Labs
Case Study—Volkswagen and Audi FoD
Case Study—BMW and PSA
Evolution of Connected Services
Evolution of HMI
Embedded Telematics Penetration—Europe
Cumulative Embedded Telematics Shipments
Research Scope
Research Aims and Objectives
Key Questions this Study will Answer
Research Background
Research Methodology
Competitive Landscape
Competitive Landscape—Telematics Services
Competitive Landscape—HMI
Connected Services—Premium OEMs
HMI—Premium OEMs
Connected Services—Mass Market OEMs
HMI—Mass Market OEMs
Audi
Audi—Connected Services
Audi—Connected Services: Packaging and Pricing
Audi—HMI: Features
Audi—HMI: Packaging and Pricing
BMW
BMW—Connected Services
BMW—Connected Services: Packaging and Pricing
BMW—HMI: Features
BMW—HMI: Packaging and Pricing
Fiat
Fiat—Connected Services
Fiat—Connected Services: Packaging and Pricing
Fiat—HMI: Features
Fiat—HMI: Packaging and Pricing
Ford
Ford—Connected Services
Ford—Connected Services: Packaging and Pricing
Ford—HMI: Features
Ford—HMI: Packaging and Pricing
Honda
Honda—Connected Services
Honda—Connected Services: Packaging and Pricing
Honda—HMI: Features
Honda—HMI: Packaging and Pricing
Hyundai
Hyundai—Connected Services
Hyundai—Connected Services: Packaging and Pricing
Hyundai—HMI: Features
Hyundai—HMI: Packaging and Pricing
JLR
JLR—Connected Services
JLR—Connected Services: Packaging and Pricing
JLR—HMI: Features
JLR—HMI: Packaging and Pricing
KIA
KIA—Connected Services
KIA—Connected Services: Packaging and Pricing
KIA—HMI: Features
KIA—HMI: Packaging and Pricing
Mercedes
Mercedes—Connected Services
Mercedes—Connected Services: Packaging and Pricing
Mercedes—HMI: Features
Mercedes—HMI: Packaging and Pricing
Nissan
Nissan—Connected Services
Nissan—Connected Services: Packaging and Pricing
Nissan—HMI: Features
Nissan—HMI: Packaging and Pricing
Porsche
Porsche—Connected Services
Porsche—Connected Services: Packaging and Pricing
Porsche—HMI: Features
Porsche—HMI: Packaging and Pricing
PSA
PSA—Connected Services
PSA—Connected Services: Packaging and Pricing
PSA—HMI: Features
PSA—HMI: Packaging and Pricing
Renault
Renault—Connected Services
Renault—Connected Services: Packaging and Pricing
Renault—HMI: Features
Renault—HMI: Packaging and Pricing
Toyota
Toyota—Connected Services
Toyota—Connected Services: Packaging and Pricing
Toyota—HMI: Features
Toyota—HMI: Packaging and Pricing
VW
VW—Connected Services
VW—Connected Services: Packaging and Pricing
VW—HMI: Features
VW—HMI: Packaging and Pricing
Volvo
Volvo—Connected Services
Volvo—Connected Services: Packaging and Pricing
Volvo—HMI: Features
Volvo—HMI: Packaging and Pricing
Transformation in Connected Services and HMI Ecosystem—2020
Growth Opportunity—Focus on Post-Sale Revenue Generation
Strategic Imperatives for European Companies
Hook Model to Capture Connected Car Customers
Key Conclusions and Future Outlook
Frost & Sullivan Recommendations
Legal Disclaimer
Market Engineering Methodology
Abbreviations and Acronyms Used
Abbreviations and Acronyms Used (continued)
Abbreviations and Acronyms
Abbreviations and Acronyms
Abbreviations and Acronyms
List of Exhibits
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Connected car strategy for the in-vehicle scenario covers 2 major domains—Connected Services and Human-Machine Interfaces (HMI)—apart from other domains that are also important. Each automaker’s portfolio defines its position in the fight to be a market leader in the connected car segment.
This connected services and HMI study for the European region tracks both technology advancements and business models that automakers are applying in the region.
A couple of case studies will pique the interest of readers of this report on how a few automakers are approaching the next wave of connected car use cases – for instance, the beta-testing of services by BMW or the feature-on demand (FoD) services started by VW and Audi hint at what other automakers could pursue in the upcoming years.
Recommendations, possible approaches, and upcoming features are highlighted on almost all the slides as comments from the analyst. Based on the trends, the evolution of connected services and HMI elements are chalked out with appropriate examples of OEMs that are pursuing them.
The study concludes with what will be the scenario of connected services and HMI in the European region. Frost & Sullivan's recommendations provide approaches for all ecosystem players in the region to pursue.--BEGIN PROMO--
Key Features
Core aspects that are covered in the study are:
- Trends in connected services and HMI – Covers major trends seen across the region and the implementation of these services, and there is a stark difference in the adoption as well.
- Competitive landscape of different automakers – Who are the market leaders, laggards, followers and so on.
- Overview of each automaker – Provides a roadmap of strategies and possible ventures in the next few years, and USPs under both the domains.
- Breakdown of different types of connectivity and their penetration by each automaker – Embedded telematics, tethered and smartphone integration and related services.
- Connected services portfolio – Each service captured and segmented into categories such as convenience, remote services, telematics, infotainment, navigation, and other services that are unique to each automaker.
- Infotainment (HMI) portfolio – Each feature captured across different head units, be it the radio system, display audio, or a navigation system. HMI aspects are categorized into ‘Visual’, ‘Haptics’ and ‘Voice’.
- Vehicle model availability – Both of the above portfolios deep dive into model-level availability, whether the platforms are standard, standalone options or part of a package. Pricing details in terms of the range are also captured for each platform and system.
Key Issues Addressed
- What are the trends in connected services and HMI for Europe?
- What is the current ecosystem covering connected services and HMI players?
- How are the OEMs ranked against each other in Europe?
- What are the business models for connected services and infotainment systems?
- What are the predictions for the future of connected services and HMI?
| Deliverable Type | Market Research |
|---|---|
| No Index | No |
| Podcast | No |
| Author | Suhas Gurumurthy |
| Industries | Automotive |
| WIP Number | K3C8-01-00-00-00 |
| Is Prebook | No |
| GPS Codes | 9800-A6,9807-A6,9A70-A6,9AF6-A6 |