Voice of the Enterprise Security Customer Survey: Data Highlights
A Look at Cybersecurity Market Growth Trends, Priorities, and the Future
04-Jun-2026
Global
Customer Research
M1I4-01-00-00-00
AE_2026_34634
This study presents findings from Frost & Sullivan’s 2025–2026 Voice of the Enterprise Security Customer Survey, based on responses from 2,100 senior cybersecurity decision?makers across regions, firm sizes, and industries. The research explores generative AI products under consideration by organizations spanning the global economy, current cybersecurity investment priorities, budgetary changes since 2024, and how organizations evaluate cybersecurity vendors, among other topics. Additionally, the analysis covers the top cybersecurity concerns facing organizations today, such as data exfiltration and customer churn, and the specific steps that organizations have taken to manage such concerns. Indeed, the research suggests that boards and executive leadership play an increasingly visible role in purchasing decisions, signaling the elevation of cybersecurity from an IT function to an enterprise risk and resilience priority.
Overall, the findings depict a market that seeks out increasingly AI-dependent cybersecurity tools and services in order to keep pace with a dynamic threat landscape and maintain human oversight of the incident detection and response process. Respondents want tools that enable analysts to do more with less as decision-makers determine how best to insulate their proprietary information against malicious actors, geopolitical threats, and unknown risks lurking over the horizon. Thus, this product empowers decision-makers to make choices from an informed perspective and to protect their assets in an increasingly threat-prone environment.
Author: Keith Beizer
Research Overview
Key Findings
Respondent Profile
Key Findings
Geopolitics and Cybersecurity Strategy
Key Findings
AI and Cybersecurity
Key Findings
AI and Cybersecurity—Data Security Concerns
AI and Cybersecurity—Gen-AI Usage Concerns
AI and Cybersecurity—Vendor Evaluation
AI and Cybersecurity—Organizational Security
AI and Cybersecurity—How Firms Manage AI Risk
Key Findings
Cybersecurity Budgeting and Purchasing
Key Findings
Cybersecurity Incident Management
Conclusion
Growth Opportunities Fuel the Growth Pipeline Engine™
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
Benefits and Impacts of Growth Opportunities
Next Steps
List of Exhibits
Legal Disclaimer
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