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Analysis of the APAC Mobile Commerce Market 2013
Analysis of the APAC Mobile Commerce Market 2013
Cross-Industry Collaboration Needed to Drive Growth
RELEASE DATE
13-Jun-2014
13-Jun-2014
REGION
Asia Pacific
Asia Pacific
Deliverable Type
Market Research
Market Research
Research Code: P7A4-01-00-00-00
SKU: TE00448-AP-MR_02120
$4,950.00
In stock
SKU
TE00448-AP-MR_02120
Mobile payment services have been available in Asia-Pacific for over 10 years. They have been successful in the Philippines, as they offer accessibility to the unbanked segment. They have also been successful in Japan for using public transport and for the micropayment of miscellaneous items. Although the market potential remains enormous, industry participants continue to face challenges in expanding the use case of mobile commerce to reap mass-market adoption and active usage on the mobile platform.
Executive Summary
Executive Summary—Market Engineering Measurements
Executive Summary—CEO’s Perspective
Market Overview—Definitions
Market Overview—Key Questions This Study Will Answer
Market Overview—Mobile Payments Eco-system
Market Overview—Mobile Payments Eco-system (continued)
Market Overview—Value Chain of Mobile Payment
Market Overview—Mobile Commerce Market Segments
Market Overview—Scope and Segmentation
Market Overview—Access Channels
Market Overview—Access Channels (continued)
Market Overview—Access Channels (continued)
Market Overview—Access Channels (continued)
Market Overview—Benchmarking of Access Channels
Market Overview—Benchmarking of Access Channels (continued)
Market Overview—Mobile Commerce Business Model
Market Overview—Mobile-Operator-Centric Business Model
Market Overview—Mobile-Operator-Centric Business Model (continued)
Market Overview—Financial-Institution-Centric Business Model
Market Overview—Financial-Institution-Centric Business Model (continued)
Market Overview—Third-Party-Centric Business Model
Market Overview—Third-Party-Centric Business Model (continued)
Market Overview—Collaboration-Centric Business Model
Market Overview—Collaboration-Centric Business Model (continued)
Market Overview—Key Features of mCommerce
Recent Developments—Regulations and Market Trends
Recent Developments—Regulations and Market Trends (continued)
Recent Developments—Regulations and Market Trends (continued)
Recent Developments—Regulations and Market Trends (continued)
Drivers and Restraints
Drivers Explained
Drivers Explained (continued)
Restraints Explained
Restraints Explained (continued)
Market Engineering Measurements
Total Mobile Commerce Market—Transaction Value Forecast
Total Mobile Commerce Market—Transaction Value Forecast Discussion
Total Mobile Commerce Market—Percentage Transaction Value by Region
Total Mobile Commerce Market—Percentage Transaction Value by Region Discussion
Total Mobile Commerce Market—Demand Analysis
Total Mobile Commerce Market—Demand Analysis Discussion
Japan Overview
Japan Market— Introduction
Japan Market—Key Developments
Japan Market—Overview of the Mobile Commerce Model
Japan Market Engineering Measurements
Japan Market—Transaction Value Forecast
Japan Market—Transaction Value Forecast Discussion
Japan Market—Transaction Value Forecast Breakdown
Japan Market—Transaction Value Forecast Breakdown Discussion
Japan Market—Mobile Purchase of Goods and Services as a Percentage of eCommerce Transaction Value
Japan Market—Mobile Purchase of Goods and Services as a Percentage of eCommerce Transaction Value Discussion
Japan Market—Number of Mobile Commerce Users as a Percentage of Mobile Subscribers
Japan Market—Number of Mobile Commerce Users as a Percentage of Mobile Subscribers Discussion
Japan Market Share
Japan Market Share Analysis
Japan Market—Competitive Environment
Japan Market—Key Characteristics of Mobile Commerce Participants
Japan Market—Competitive Landscape and Assessment
The Philippines Overview
The Philippines Market—Introduction
The Philippines Market—Key Developments
The Philippines Market—Overview of the Mobile Commerce Model
The Philippines Market Engineering Measurements
The Philippines Market—Transaction Value Forecast
The Philippines Market—Transaction Value Forecast Discussion
The Philippines Market—Transaction Value Forecast Breakdown
The Philippines Market—Transaction Value Forecast Breakdown Discussion
The Philippines Market—Remittance Value and Mobile Remittance as a Percentage of Total Remittance
The Philippines Market—Remittance Value and Mobile Remittance as a Percentage of Total Remittance
The Philippines Market—Domestic Mobile Payment and Electronic Fund Transfer
The Philippines Market—Domestic Mobile Payment and Electronic Fund Transfer
The Philippines Market—Active Mobile Payment Users as a Percentage of Mobile Subscribers
The Philippines Market—Active Mobile Payment Users as a Percentage of Mobile Subscribers Discussion
The Philippines Market Share Analysis
The Philippines Market Share Analysis
The Philippines Market—Competitive Environment
The Philippines Market—Key Characteristics of Mobile Commerce Participants
The Philippines Market—Competitive Landscape and Assessment
The Philippines Market—Competitive Landscape and Assessment (continued)
Malaysia Overview
Malaysia Market—Introduction
Malaysia Market—Key Developments
Malaysia Market—Overview of the Mobile Commerce Model
Malaysia Market Engineering Measurements
Malaysia Market—Transaction Value Forecast
Malaysia Market—Transaction Value Forecast Discussion
Malaysia Market—Transaction Value Forecast Breakdown
Malaysia Market—Transaction Value Forecast Breakdown Discussion
Malaysia Market—Mobile Payment and eCommerce Transaction Value
Malaysia Market—Mobile Payment and eCommerce Transaction Value Discussion
Malaysia Market—Mobile Commerce Users as a Percentage of Mobile Subscribers
Malaysia Market—Mobile Commerce Users as a Percentage of Mobile Subscribers Discussion
Malaysia Market Share
Malaysia Market Share Analysis
Malaysia Market—Competitive Environment
Malaysia Market—Competitive Landscape and Assessment
The Last Word—Predictions
The Last Word—Recommendations
Legal Disclaimer
Market Engineering Methodology
Abbreviations and Acronyms Used
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Mobile payment services have been available in Asia-Pacific for over 10 years. They have been successful in the Philippines, as they offer accessibility to the unbanked segment. They have also been successful in Japan for using public transport and for the micropayment of miscellaneous items. Although the market potential remains enormous, industry participants continue to face challenges in expanding the use case of mobile commerce to reap mass-market adoption and active usage on the mobile platform.
| Deliverable Type | Market Research |
|---|---|
| No Index | Yes |
| Podcast | No |
| Author | Serene Chan |
| Industries | Telecom |
| WIP Number | P7A4-01-00-00-00 |
| Is Prebook | No |