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Analysis of the Indian Smart Kitchen Appliances Market, Forecast to FY2026
Analysis of the Indian Smart Kitchen Appliances Market, Forecast to FY2026
High Disposable Income and the Growing Luxury Real-estate Market are Fueling Demand for Smart Kitchen Appliances
21-Jun-2019
South Asia, Middle East & North Africa
Market Research
Description
The Indian smart kitchen appliances market, which includes refrigerators, ovens, hoods, blenders, coffee makers, scales, cookers and dishwashers, is estimated to increase revenue at cumulative annual growth rate (CAGR) of 11.8%; unit shipments will increase at a CAGR of 10.5% during FY2019–FY2026. The study is segmented based on the product types and region (North, South, East, and West). The base year for the study is FY2019 and the forecast period is FY 2020 to FY 2026. With 88.8% of the market, the smart refrigerator segment accounted for the majority of the Indian smart kitchen appliances market during the forecast period. The study also includes an assessment of customer perspectives, including:
• Factors influencing and affecting the purchasing decision
• Features preferred in a smart kitchen appliance
• Brand preferred
• Perceived benefits of smart kitchen appliances
• Most appealing smart kitchen appliance
• Appliances currently owned and
• Timeline to buy new appliances
A survey of selected respondents revealed that the smart kitchen appliances market lies largely untapped in India with many households yet to make their first smart kitchen appliance purchase; this makes it a potential gold mine of opportunity.
Smart kitchen appliances are devices that can be connected to wireless Internet or Bluetooth and can be controlled or monitored through remote commands using a smartphone or a tablet. These appliances allow monitoring, control, optimization, and autonomy. The study focuses on residential smart kitchen appliances in India.
Revenue calculations are based on products sold in India, either manufactured in India or imported into India. Exports do not form a part of revenue estimates. Forecast assumptions have been derived through data collected from secondary sources, primary interviews, and discussions with distributors and retailers from several cities from different regions to identify drivers and restraints of growth. Where available, statements from company officials and their expected growth rate and forecast about the future have been incorporated into the analyses.
Some of the smart kitchen appliance companies in the Indian market include LG, Samsung, Siemens, Gaggenau Hausgeräte, Newell brands, Electrolux, and Nescafe. With not more than 15 companies in the market in FY 2019, cost, brand image and technological features are some of the key competitive factors influencing the purchasing decision of consumers.
Key Issues Addressed
- Is the market growing, how long will it continue to grow, and at what rate?
- What is the current market size and segmentation by type of technology and region?
- What is the future growth potential of smart kitchen appliances in India? What will be the major drivers and trends impacting the market?
- What are the industry structure and competitive environment of the Indian smart kitchen appliances market?
- What are the growth opportunities for new entrants as well as existing market participants?
Author: Rajalingam Arikaarampalayam Chinnasamy
RESEARCH: INFOGRAPHIC
This infographic presents a brief overview of the research, and highlights the key topics discussed in it.Click image to view it in full size
Table of Contents
Key Findings
Key Findings (continued)
Market Engineering Measurements
Market Engineering Measurements (continued)
CEO’s Perspective
Market Definitions
Key Questions this Study will Answer
Market Segmentation
Market Distribution Channels
Market Drivers
Drivers Explained
Drivers Explained (continued)
Drivers Explained (continued)
Drivers Explained (continued)
Market Restraints
Restraints Explained
Restraints Explained (continued)
Restraints Explained (continued)
Market Engineering Measurements
Market Engineering Measurements (continued)
Forecast Assumptions
Unit Shipment and Revenue Forecast
Unit Shipment and Revenue Forecast Discussion
Pricing Trends Discussion
Market Share
Market Share Analysis
Competitive Environment
Top Competitors
Product Highlights
Product Highlights (continued)
Product Highlights (continued)
Product Highlights (continued)
Competitive Factors and Assessment
Growth Opportunity 1—Creating Awareness and Offering Financing Options
Growth Opportunity 2—Strategic Partnerships
Growth Opportunity 3—GenY, Online Presence and Cost Savings
Growth Opportunity 4—Seamless Interoperability of Devices
Growth Opportunity 5—Expanding to Commercial Segment
Growth Opportunity 6—Mining Customer Insights
Strategic Imperatives for Success and Growth
Mega Trend Impact on the Smart Kitchen Appliances Market
Mega Trend Impact on the Smart Kitchen Appliances Market (continued)
Mega Trend Impact on the Smart Kitchen Appliances Market (continued)
Mega Trend Impact on the Smart Kitchen Appliances Market (continued)
CEO’s 360 Degree Perspective
Refrigerators Segment—Key Findings
Refrigerators Segment—Market Engineering Measurements
Refrigerators Segment—Unit Shipment and Revenue Forecast
Refrigerators Segment—Unit Shipment and Revenue Forecast Discussion
Coffee Makers Segment—Key Findings
Coffee Makers Segment—Market Engineering Measurements
Coffee Makers Segment—Unit Shipment and Revenue Forecast
Coffee Makers Segment—Unit Shipment and Revenue Forecast Discussion
Dishwashers Segment—Key Findings
Dishwashers Segment—Market Engineering Measurements
Dishwashers Segment—Unit Shipment and Revenue Forecast
Dishwashers Segment—Unit Shipment and Revenue Forecast Discussion
Cookers Segment—Key Findings
Cookers Segment—Market Engineering Measurements
Cookers Segment—Unit Shipment and Revenue Forecast
Unit Shipment and Revenue Forecast Discussion
Blenders Segment—Key Findings
Blenders Segment—Market Engineering Measurements
Blenders Segment—Unit Shipment and Revenue Forecast
Blenders Segment—Unit Shipment and Revenue Forecast Discussion
Other Appliances Segment—Key Findings
Other Appliances Segment—Market Engineering Measurements
Other Appliances Segment—Unit Shipment and Revenue Forecast
Other Appliances Segment—Unit Shipment and Revenue Forecast Discussion
North India—Key Findings
Revenue Forecast
Revenue Forecast Discussion
South India—Key Findings
Revenue Forecast
Revenue Forecast Discussion
East India—Key Findings
Revenue Forecast
Revenue Forecast Discussion
West India—Key Findings
Revenue Forecast
Revenue Forecast Discussion
Customer Perspective Summary
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
Customer Perspective Summary (continued)
The Last Word—3 Big Predictions
Legal Disclaimer
Market Engineering Methodology
List of Companies in “Others”
List of Exhibits
List of Exhibits (continued)
List of Exhibits (continued)
List of Exhibits (continued)
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Key Issues Addressed
- Is the market growing, how long will it continue to grow, and at what rate?
- What is the current market size and segmentation by type of technology and region?
- What is the future growth potential of smart kitchen appliances in India? What will be the major drivers and trends impacting the market?
- What are the industry structure and competitive environment of the Indian smart kitchen appliances market?
- What are the growth opportunities for new entrants as well as existing market participants?
Author: Rajalingam Arikaarampalayam Chinnasamy
| Deliverable Type | Market Research |
|---|---|
| No Index | No |
| Podcast | No |
| Author | Rajalingam Chinnasamy |
| Industries | Environment |
| WIP Number | PA7D-01-00-00-00 |
| Is Prebook | No |
| GPS Codes | 9200-A3,9592,9B07-C1 |