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Mobile Value-added Services (VAS) will Drive Market Growth as Internet Access Increases
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This research service provides market sizing and forecasts by segment and technology, in terms of lines and revenues, as well as market share figures. The study thoroughly examines the following markets: fixed telephony (habilitation, monthly fee, local traffic, national and international long-distance traffic, advanced voice, interconnection, and other services), data communications (dedicated IP, VPN IP MPLS, private lines, circuits, VSAT, international data, Metro-Ethernet, and WAN and LAN management), fixed broadband (ADSL, cable modem, FTTH, and wireless), pay TV (DTH, cable TV, IPTV, and MMDS) and mobile services (habilitation, local traffic, long-distance traffic, interconnection, internet access, SMS, VAS, M2M, and others).Market trends that are examined include regulations, macroeconomic trends, technological developments, partnerships, acquisitions, and general trends in the country.The study explores growth opportunities that will be created by telecommunications service providers and identifies potential business models. It evaluates telecommunications service providers’ future focus on infrastructure, technologies, services, and business models, and includes a 2017 market share analysis.Analysis for 2017 to 2023 includes measurements for type of service/technology breakdown; 2017–2023 growth rates are provided. Insights about segments (residential, SMB, and large business) and regions are also discussed in detail.Strategies, competitive landscape, growth analysis, and future focus are discussed for telecommunications providers (such as Telefonica VIVO, América Móvil, and Oi) pertaining to 2017. The base year for the study is 2017, with 2018–2023 as the forecast period.Due to the proliferation of smart devices and reasonable broadband speed at competitive prices, the Brazilian consumer is hooked to virtual applications—from digital payments to over-the-top (OTT) video, from social networking to personal well-being.This rapid evolution requires enterprises and industries to advance with a sound digital transformation strategy for existing business lines, new business models, and technology. This research provides insights on the trends impacting the telecom sector.Key Issues Addressed• What are the trends in the market with regard to technology, competition, consumer demands, and the economy?• Is the market growing? How long will it continue to grow, and at what rate?• Which are the telecommunications services that present the highest growth opportunities from 2017 to 2023?• What are the main industry restraints that operators will face until 2023?• How are the residential, SMB, and corporate segments performing?• How are revenues divided among the regions of Anatel?• What is disrupting the industry and what are the opportunities that will be sparked as a result?• What are 5 of the greatest opportunities?• What are the most important/interesting elements that will be eye-catching for CEO investors or government officials?Author: Carina Goncalves
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